Global Hand Blender Market Size to Worth USD 6.79 Billion by 2033: Forecast Analysis Report

Global Hand Blender Market Size to Worth USD 6.79 Billion by 2033

According to a research report published by Spherical Insights & Consulting, the Global Hand Blender Market Size is Estimated to Grow from USD 4.82 Billion in 2023 to USD 6.79 Billion by 2033, Growing at a CAGR of 3.49% during the forecast period 2023-2033.     

Browse key industry insights spread across 215 pages with 110 Market data tables and figures & charts from the report on the Global Hand Blender Market Size, Share, and COVID-19 Impact Analysis, By Product (Corded and Cordless), By Application (Residential and Commercial), By Distribution Channel (Online and Offline), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2023 – 2033.

The market for hand blenders used for chopping, pureeing, mixing, and blending food is known as the global hand blender market. Owing to the growing demand for kitchen appliances with many uses. Since hand blenders may be used for blending, mixing, pureeing, and chopping, they meet the need for multipurpose equipment that modern customers are seeking more and more. Since it eliminates the need for several appliances, this multifunctionality is especially appealing to customers with small kitchen spaces. Additionally, as consumers increasingly spend money on high-quality kitchen appliances that provide efficiency and convenience, the industry has been greatly influenced by rising disposable incomes. The industry has been significantly driven by technological developments in hand blenders. Since they want to include novel attributes that improve the user experience, manufacturers have been innovating regularly. Furthermore, hand blenders are now more user-friendly and appealing to a wider range of consumers due to features such as ergonomic designs, variable speed settings, and easily cleaned parts. In addition, the demand for hand blenders has increased because of the growing awareness of nutritious eating habits. However, it is anticipated that in the years to come, increased energy and power costs, along with a lack of awareness regarding the advantages of these products, will serve as market barriers to the industry's continued growth.

The cordless segment held the largest share of 85.14% in 2023 and is estimated to grow at a CAGR of 2.78% throughout the projection period.

Based on the product, the global hand blender market is categorized into corded and cordless. Among these, the cordless segment held the largest share of 85.14% in 2023 and is estimated to grow at a CAGR of 2.78% throughout the projection period. Modern and elegant kitchen equipment is becoming more and more popular among consumers. Cordless hand blenders frequently have sleek, modern designs that go well with the aesthetics of contemporary kitchens. Their popularity among consumers who value style has increased their uptake, especially among younger groups who place a higher value on kitchen equipment design and usefulness.

The commercial segment dominated the global hand blender market share in 2023 and is estimated to grow at a significant CAGR throughout the projection period.

Based on the application, the global hand blender market is classified into residential and commercial. Among these, the commercial segment dominated the global hand blender market share in 2023 and is estimated to grow at a significant CAGR throughout the projection period. Commercial-grade hand blenders are in greater demand due to the growing number of catering contracts for events, conferences, and social gatherings. Additionally, to improve the functionality and adaptability of hand blenders, manufacturers have included features including strong motors, sturdy construction, and several speed settings. Despite these advancements, hand blenders have become more effective and able to withstand the demanding requirements of commercial kitchens.

The offline segment accounted for the largest share of 75.51% in 2023 and is anticipated to grow at a significant CAGR during the forecast period.

Based on the distribution channel, the global hand blender market is divided into online and offline. Among these, the offline segment accounted for the largest share of 75.51% in 2023 and is anticipated to grow at a significant CAGR during the forecast period. The market has been significantly influenced by consumers' inclination for in-person shopping experiences. To evaluate the quality, features, and performance of things firsthand, many consumers prefer to view and handle them before making a purchase. Customers want to make sure that kitchen appliances, such as hand blenders, live up to their expectations in terms of construction quality and use, therefore this tactile sensation is especially crucial.

North America is expected to hold the largest share of the global hand blender market through the forecast period.

North America is expected to hold the largest share of the global hand blender market through the forecast period. The market is fueled by the massive trend toward home cooking and healthy eating, as well as the high adoption rate of contemporary kitchen appliances. The basic and complex hand blenders are in considerable demand in the US and Canada, two of the world's largest marketplaces. The availability of a broad range of products and the presence of major market participants both support the expansion of the market in this area. Additionally, consumers' interest in kitchen equipment has grown due to the growing influence of food blogs and cooking shows, which has further increased demand for hand blenders. 

Asia Pacific is predicted to grow at the fastest CAGR of the global hand blender market over the forecast period. The market is driven by shifting consumer lifestyles, growing disposable incomes, and the size of the population. Among the biggest markets in this area are China, India, and Japan. Market expansion is supported by rising urbanization and the growing popularity of contemporary kitchen appliances. Furthermore, the existence of regional producers selling reasonably priced hand blenders increases product diversity and market rivalry. The growing popularity of baking and cooking at home is predicted to fuel the Asia-Pacific market's significant rise in the next years.  

Competitive Analysis

Major key players in the global hand blender market include Panasonic Corporation, BSH Home Appliances Group, Wonderchef Home Appliances Pvt. Ltd, Whirlpool, Braun, Koninklijke Philips N.V., Hamilton Beach, Blendtec, Cuisinart, Electrolux, and others.

Recent Developments

• In April 2023, Blendtec unveiled their most recent immersion blender, which is convenient and multipurpose. The goal of the Blendtec Immersion Blender is to completely transform the way home cooks combine, blend, and puree ingredients. The equipment includes a chopper, wand, and blending whisk, among other multipurpose attachments.

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at global, regional, and country levels from 2023 to 2033. Spherical Insights has segmented the global hand blender market based on the below-mentioned segments:

Global Hand Blender Market, By Product

• Corded
• Cordless

Global Hand Blender Market, By Application

• Residential
• Commercial

Global Hand Blender Market, By Distribution Channel

• Online
• Offline

Global Hand Blender Market, By Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa