Table of Contents
Historical Data, Premium Insights, Market Dynamic, Analysis and Projection, By Product, Analysis and Projection, By Application, Analysis and Projection, By End-Use, Analysis and Projection, By Regional Analysis, Competitive Landscape, Company Profiles, Market Revenue, Sale & Price Analysis
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According to a research report published by Spherical Insights & Consulting, The Global Wet Shave Market Size is Estimated to Grow from USD 15.38 Billion in 2023 to USD 37.02 Billion by 2033, Growing at a CAGR of 9.18% during the forecast period 2023-2033.
Browse key industry insights spread across 215 pages with 110 Market data tables and figures & charts from the report on the Global Wet Shave Market Size, Share, and COVID-19 Impact Analysis, By Product (Disposable Razors and Non-disposable Razors), By Gender (Female and Male), By Distribution Channel (Supermarkets, Hypermarkets, Independent Retailers, and Others), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2023 – 2033.
The market for goods and services that involve shaving with a razor and soap or shaving cream is known as the "wet shave" global market. This is because more and more people are adopting business cultures and placing a high value on personal grooming. Growing consumer expenditure on personal care items and ongoing advancements in wet shave products are expected to propel the market. Additionally, during the forecast period, rising disposable income and an improved standard of life are anticipated to have a beneficial effect on the market's growth. Frequent shaving is becoming increasingly popular as the importance of appearance and hygiene increases. Another factor driving market expansion is the rise in awareness of personal grooming, which is being pushed by social media, beauty influencers, and online guides. Additionally, customers are choosing more environmentally friendly wet shaving products such as safety razors and straight razors over disposable razors due to the growing trend of sustainability and environmental concerns. Wet shaving enthusiasts and newbies are drawn to the culture by the abundance of premium shaving products, such as handmade shaving soaps and lotions. However, changing grooming habits, price sensitivity among customers, and fierce competition from electric razors and trimmers are some of the issues facing the wet shave market.
The disposable razors segment held the largest share of 20.81% in 2023 and is expected to grow at a CAGR of 7.52% throughout the projection period.
Based on the product, the global wet shave market is categorized into disposable razors and non-disposable razors. Among these, the disposable razors segment held the largest share of 20.81% in 2023 and is expected to grow at a CAGR of 7.52% throughout the projection period. Convenience, cost, and rising grooming standards constitute a few of the explanations for this growth. Disposable razors are becoming more accessible owing to their availability in pharmacies, supermarkets, and convenience stores.
The male segment accounted for the largest share in 2023 and is anticipated to grow at a significant CAGR during the forecast period.
Based on the gender, the global wet shave market is classified into female and male. Among these, the male segment accounted for the largest share in 2023 and is anticipated to grow at a significant CAGR during the forecast period. Since grooming and beauty are highly valued in culture and society, wet shaving has historically been more common among men. The market for wet shave products has been further stimulated by men's growing awareness of personal cleanliness and grooming. This expansion has also been aided by the launch of fresh and cutting-edge goods designed especially for males, such as aftershaves, sophisticated shaving creams, and precision razors.
The hypermarkets segment dominated the global wet shave market share in 2023 and is estimated to grow at a CAGR of 6.19% throughout the projection period.
Based on the distribution channel, the global wet shave market is divided into supermarkets, hypermarkets, independent retailers, and others. Among these, the hypermarkets segment dominated the global wet shave market share in 2023 and is estimated to grow at a CAGR of 6.19% throughout the projection period. The convenience of choosing from a variety of brands and styles of razors, blades, shaving creams, and aftershave products is made possible by the large selection of wet shave products that hypermarkets provide under one roof. Customers are drawn to hypermarkets by their aggressive pricing and regular promotions, which further increase sales.
Asia Pacific is expected to hold the largest share of the global wet shave market through the forecast period.
Asia Pacific is expected to hold the largest share of the global wet shave market through the forecast period. Personal grooming products are in greater demand due to the region's huge and expanding population as well as rising disposable incomes. Wet shaving procedures are also widely used because of the cultural emphasis on beauty and grooming in many Asia Pacific nations. The market is growing because a large variety of high-quality, reasonably priced wet shave products are available to suit a variety of consumer preferences. Additionally, the expansion of e-commerce platforms in the area has improved market penetration by making it simpler for customers to obtain a variety of wet shave products.
North America is predicted to grow at the fastest CAGR of the global wet shave market over the forecast period. The growing need for wet shave products is a result of both men and women placing more importance on personal cleanliness and grooming. From basic razors to high-end grooming kits, a wide range of items are made available by the presence of major international brands and a strong regional distribution network. Consumers are also being encouraged to purchase high-quality wet shave products by the increasing impact of social media and grooming influencers. With more customers choosing reusable razors and eco-friendly shaving lotions, the trend towards sustainable and eco-friendly products is also gaining momentum.
Company Profiling
Major key players in the global wet shave market include Johnson & Johnson Services, Inc., Procter & Gamble, Unilever, Beiersdorf, Edgewell Personal Care, Edwin Jagger, Raymond, D.R. Harris & Co Ltd, Taylor of Old Bond Street, Godrej Consumer Products Limited, and others.
Recent Developments
Key Target Audience
Market Segment
This study forecasts revenue at global, regional, and country levels from 2023 to 2033. Spherical Insights has segmented the global wet shave market based on the below-mentioned segments:
Global Wet Shave Market, By Product
Global Wet Shave Market, By Gender
Global Wet Shave Market, By Distribution Channel
Global Wet Shave Market, By Regional Analysis
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