Global Barcode Printer Market Insights Forecasts to 2032

• The Global Barcode Printer Market Size was valued at USD 5.17 billion in 2022.
• The market is growing at a CAGR of 7.9% from 2023 to 2032
• The global barcode printer market is expected to reach USD 11.06 billion by 2032
• Asia-Pacific is expected to grow the fastest during the forecast period

The Global Barcode Printer Market Size is expected to reach USD 11.06 billion by 2032, at a CAGR of 7.9% during the forecast period 2023 to 2032.

Market Overview

A barcode printer is a specialized type of printer that is designed to print barcode labels or tags. These printers use thermal transfer or direct thermal printing technology to create high-quality barcodes that can be scanned and read by barcode scanners. Barcode printers are commonly used in a variety of industries, including retail, manufacturing, healthcare, and logistics, to create labels that can be used for inventory management, product tracking, and other purposes. There are different types of barcode printers available, including desktop, industrial, and mobile printers, each with its own set of features and capabilities to meet the specific needs of different businesses.

Report Coverage

This research report categorizes the market for barcode printer market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the barcode printer market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segments of the barcode printer market.

Driving Factors

The barcode printer market is driven by various factors such as the increasing demand for barcode printers in the retail and manufacturing industries for inventory management, product tracking, and quality control. The growth of e-commerce and online shopping has also led to an increase in demand for barcode printers to enable efficient order fulfillment and logistics management. Additionally, the need for accurate and reliable tracking and identification of products has further propelled the growth of the barcode printer market. Advancements in technology, such as the integration of wireless connectivity and cloud-based software, have also contributed to the growth of the barcode printer market by providing more efficient and streamlined solutions.

Restraining Factors

The barcode printer market is faced with certain restraints, such as the high cost of barcode printers, which can limit their adoption in small and medium-sized businesses. Additionally, the complexity of barcode printing software and the need for specialized training can make it difficult for some businesses to implement and utilize barcode printing technology. The growing trend of using digital technologies such as RFID (radio frequency identification) and QR codes as alternatives to traditional barcodes may also impact the demand for barcode printers.

Market Segmentation

• In 2022, the industrial printers segment accounted for more than 63.5% revenue share

On the basis of product, the global barcode printer market is segmented into desktop printers, mobile printers, and industrial printers. The industrial printers segment is dominating with the largest market share in 2022, due to their high durability and ability to withstand harsh environments. These printers are specifically designed for heavy-duty applications and can handle large print volumes, making them ideal for industries such as manufacturing, logistics, and warehousing. Moreover, the increasing demand for high-quality and reliable barcode printing solutions to improve operational efficiency and streamline supply chain management has further contributed to the growth of the industrial printers segment in the barcode printer market.

• In 2022, the thermal transfer segment dominated the market with around 40.7% revenue share

Based on technology, the global barcode printer market is segmented into thermal transfer, direct transfer, laser, impact, and inkjet. Out of this, thermal transfer is dominating the market with the largest market share in 2022, due to its ability to produce high-quality and long-lasting barcode labels. Thermal transfer printers use a ribbon to transfer ink onto the label, resulting in a more durable and resistant barcode that can withstand harsh environments and extreme temperatures. Moreover, thermal transfer printers offer a wider range of printing materials, including polyester, polypropylene, and vinyl, making them suitable for a variety of applications. The increasing demand for high-quality and reliable barcode labels for product tracking, inventory management, and asset management has further fueled the growth of the thermal transfer segment in the barcode printer market.

Regional Segment Analysis of the Barcode Printer Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

North America dominated the market with more than 32.5% revenue share in 2022.

Based on region, North America held the largest revenue share of the global barcode printer market due to several factors, including the high adoption of advanced technologies in industries such as healthcare, retail, and logistics. The presence of key market players and technological advancements in the region has also contributed to the growth of the market. Moreover, the increasing demand for barcode printers for product tracking, inventory management, and asset management has further boosted the growth of the market in North America. Additionally, favorable government initiatives and regulations regarding product identification and traceability have also played a significant role in driving the growth of the barcode printer market in the region.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global barcode printer market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Companies:

• Zebra Technologies Corporation
• Honeywell International Inc.
• Seiko Epson Corporation
• Toshiba Tec Corporation
• Avery Dennison Corporation
• SATO Holdings Corporation
• TSC Auto ID Technology Co., Ltd.
• Wasp Barcode Technologies
• Datamax-O'Neil Corporation
• Printronix Auto ID
• Brother Industries, Ltd.
• Citizen Systems Europe GmbH
• Godex International Co., Ltd.
• Brady Corporation
• Cab Produkttechnik GmbH & Co KG

Key Target Audience

• Market Players
• Investors
• End-Users
• Government Authorities 
• Consulting and Research Firm
• Venture Capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In January 2022, A new eco-solvent roll-to-roll printer has been introduced by MUTOH America, which is the 54" XpertJet 1341SR Pro. This printer comes equipped with MUTOH's AccuFine print head, VerteLith RIP software, and i-screen technology. To keep track of the media, the printer features a media tracker that prints a barcode on the end of the media. When loaded onto the printer again, the barcode is read by the printer, enabling it to identify the quantity remaining on the media roll.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2019 to 2032. Spherical Insights has segmented the global barcode printer market based on the below-mentioned segments:

Barcode Printer Market, By Product

• Desktop Printers
• Mobile Printers
• Industrial Printers

Barcode Printer Market, By Technology

• Thermal transfer
• Direct Transfer
• Laser
• Impact
• Inkjet

Barcode Printer Market, By End-User

• Healthcare
• Manufacturing
• Retail & E-commerce
• Transportation & Logistics
• Government
• Others

Barcode Printer Market, Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of Middle East & Africa