Global Blockchain in Media Advertising and Entertainment Market Insights Forecasts to 2033

• The Global Blockchain in Media Advertising and Entertainment Market Size was Valued at USD 1.2 Billion in 2023
• The Market Size is Growing at a CAGR of 60.82% from 2023 to 2033
• The Worldwide Blockchain in Media Advertising and Entertainment Market Size is Expected to Reach USD 138.89 Billion by 2033
• Asia Pacific is Expected to Grow the fastest during the forecast period.

The Blockchain in Media Advertising and Entertainment Market Size is Anticipated to Exceed USD 138.89 Billion by 2033, Growing at a CAGR of 60.82% from 2023 to 2033.

Market Overview

Blockchain technology in the media and entertainment industries assurances an innovative approach to content distribution, rights management, and monetization. At its heart, blockchain provides a decentralized and secure method for verifying and recording transactions, reducing the need for intermediaries and assuring transparency. Blockchain allows innovators in the media and entertainment industries to securely register and defend intellectual property rights through immutable records on a distributed ledger. The media and entertainment sectors are rapidly integrating this technology as the entertainment market share increases. Blockchain and other cutting-edge technologies are transforming the media and entertainment industries by enabling real-time consumption. The blockchain sector in media, advertising, and entertainment is expanding rapidly as business organizations recognize the disruptive power of blockchain technology.

Several factors drive the industry, including the desire for more accessibility, efficiency, and security in different sectors. Furthermore, key market players such as IBM, SAP, Digital Currency Group, BRAINBOY, Bitfury Group, Factom, Microsoft Corporation. These give vital industry insights into various existing business strategies to meet expanding demand, resulting in market power shifts.

For instance, in 2023, SAP has been concentrating on improving its blockchain capabilities to interface with its existing corporate solutions, providing more sophisticated data management and security features required in media and entertainment applications. This includes improving their digital supply chain solutions with blockchain to increase transparency and efficiency.

Report Coverage

This research report categorizes the market for the blockchain in media advertising and entertainment market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the blockchain in media advertising and entertainment market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the blockchain in media advertising and entertainment market.

Driving Factors

The growing demand for transparency is a significant driver of blockchain adoption in media, advertising, and entertainment. Blockchain adoption is driven by the demand for increased transaction transparency and copyright ownership in media and advertising. This technology ensures that all transactions and license agreements are recorded in an immutable database. Transparency contributes to the resolution of issues such as copyright infringement, ad fraud, and unfair salaries. By utilizing blockchain technology, players in these industries can ensure accountability, build trust, and create more equal ecosystems. Furthermore, in advertising, blockchain provides the ability to precisely verify and track ad deliveries, minimizing the occurrence of ad fraud and ensuring advertisers receive value for their investment this is driving the market of blockchain in media advertising and entertainment.

Restraining Factors

Blockchain networks, specifically public ones, frequently struggle to handle an enormous amount of transactions while maintaining suitable bandwidth. Scalability is critical in these businesses because they handle huge volumes of data and demand real-time processing.

Market Segmentation

The blockchain in media advertising and entertainment market share is classified into type, enterprise size, and application.

• The private segment is predicted to hold the largest market share during the forecast period.

Based on the type, the blockchain in media advertising and entertainment market is categorized into public, private, and consortium. Among these, the private segment is predicted to hold the largest market share during the forecast period. Private blockchains permit media and entertainment organizations to retain high levels of data privacy and integrity by limiting access to only approved users. Private blockchains have a significant advantage over public blockchains in terms of scalability and speed. These systems can handle more transactions per second, which is critical for media firms that process an immense amount of transactions daily.

• The large enterprises segment is anticipated to grow at the fastest CAGR growth through the forecast period.

The blockchain in media advertising and entertainment market is divided by enterprise size into SMEs and large enterprises. Among these, the large enterprises segment is anticipated to grow at the fastest CAGR growth through the forecast period. Large enterprises are frequently operating on a global basis, which complicates their operations and demands the use of robust systems such as blockchain technology. The utilization of blockchain by large corporations in media and advertising can result in industry-wide standards and procedures that smaller businesses may eventually adopt. Large enterprises are also more inclined to influence legislative developments and lead in establishing best practices for blockchain usage, preparing the way for broader adoption and integration across the industry.

• The payments segment is expected to hold the largest market share through the forecast period.

Based on the application, the blockchain in media advertising and entertainment market is categorized into licensing and rights management, digital advertising, online gaming, content security, payments, and others. Among these, the payments segment is expected to hold the largest market share through the forecast period. Blockchain technology improves the payment process by providing unmatched transparency, security, and efficiency. Blockchain provides a secure, immutable record of transactions for large transactions in media and entertainment, such as film financing or royalty payments, which may greatly reduce fraud and illegal claims.

Regional Segment Analysis of the Blockchain in Media Advertising and Entertainment Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

North America is anticipated to hold the largest share of the blockchain in media advertising and entertainment market over the predicted timeframe.

North America is projected to hold the largest share of the blockchain in media advertising and entertainment market over the forecast period. This dominance is largely due to the strong technology infrastructure and early adoption of digital advances by US and Canadian businesses. North America benefits from the existence of major technology firms and startups that are pioneering blockchain applications, which is driving the integration of this technology into media-related operations. North American expansion is also fueled by large investments in blockchain research and development, collaborations between technology providers and media companies, and government initiatives that promote blockchain technology.

Asia Pacific is expected to grow at the fastest CAGR growth of the blockchain in media advertising and entertainment market during the forecast period. The Asia Pacific (APAC) region's blockchain in media and entertainment market is projected to expand at the fastest rate in the blockchain in media and entertainment market, due to an increase in the prevalence of data piracy, an increase in the adoption of advanced solutions in the media and entertainment sectors of developing countries such as China, India, South Korea, and others, and an improve in the amount of blockchain in media and entertainment service providers.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the blockchain in media advertising and entertainment market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• IBM
• SAP
• Digital Currency Group
• BRAINBOY
• Bitfury Group
• Factom
• Microsoft Corporation
• Clearcoin
• Amazon Web Services
• Accenture
• Infosys Limited
• MetaX
• iProdoos
• Guardtime
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In July 2024, The latest intelligence study released by AMA Research titled "Global Blockchain in Media and Entertainment Market Outlook to 2028." A thorough investigation has been conducted to provide the most recent insights into the critical elements of Blockchain in the Media and Entertainment business.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the blockchain in media advertising and entertainment market based on the below-mentioned segments: 

Global Blockchain in Media Advertising and Entertainment Market, By Type

• Public
• Private
• Consortium

Global Blockchain in Media Advertising and Entertainment Market, By Enterprise Size

• SMEs
• Large Enterprises

Global Blockchain in Media Advertising and Entertainment Market, By Application

• Licensing and Rights Management
• Digital Advertising
• Online Gaming
• Content Security
• Payments
• Others

Global Blockchain in Media Advertising and Entertainment Market, By Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa