China Rice Protein Market Insights Forecasts to 2033

• The China Rice Protein Market Size was valued at USD 104.51 Million in 2023.
• The Market is Growing at a CAGR of 5.27% from 2023 to 2033
• The China Rice Protein Market Size is Expected to Reach USD 174.65 Million by 2033

The China Rice Protein Market is Anticipated to Reach USD 174.65 Million by 2033, growing at a CAGR of 5.27% from 2023 to 2033.

Market Overview

Rice protein is a plant-based protein that is usually taken out of brown rice grains. It's a great substitute protein source for those looking for plant-based or allergy-friendly alternatives. Rice protein, which is mostly made from white and brown rice, is an excellent source of gluten-free protein. Rice protein can be obtained by processing the grain with particular enzymes that separate the protein from the carbohydrates. Foods high in nutrients are getting more and more popular among consumers who are also increasingly health-concerned. Due to its low fat and carbohydrate content, rice protein is considered one of the most popular plant-based protein forms and has a wide range of applications. The growing consumer demand for plant-based protein substitutes and growing awareness of the environmental and health benefits of these products are the primary factors driving the rice protein market. Growing demand for plant-based protein, ascribed to an increase in the number of vegans, is predicted to drive the market for rice protein to significant growth.   

Report Coverage

This research report categorizes the market for the China rice protein market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the China rice protein market. Recent market developments and competitive strategies such as expansion, product launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the China rice protein market.

Driving Factors

The growing consumer health consciousness has increased the requirement for a nutritious, high-protein, and nutrient-rich diet, and this need is anticipated to support growth in the rice protein market. Foods high in nutrients are getting more and more popular among consumers who are also increasingly health-concerned. A major factor driving the market growth involves customers' growing awareness of health and wellness. The desire for nutrient-dense options is met by rice protein, which is low in fat and calories and a strong source of key amino acids, driving the growth in the rice protein market.    

Restraining Factors

The difficulties preventing market growth are changes in the cost of raw materials and the accessibility of alternatives. The high cost of the product is expected to restrict the growth of the rice protein market. 

Market Segmentation

The China rice protein market share is classified into form and end-user.

• The isolates segment is expected to hold the largest market share through the forecast period.

The China rice protein market is segmented by form into concentrates, isolates, and textured/hydrolyzed. Among these, the isolates segment is expected to hold the largest market share through the forecast period. Increased demand from lactose-intolerant consumers and a rise in the usage of protein from rice isolates in food and beverages are the two main factors driving the use of these isolates. 

• The food & beverages segment is expected to dominate the China rice protein market during the forecast period.       

Based on the end user, the China rice protein market is divided into personal care & cosmetics, food & beverages, and supplements. Among these, the food & beverages segment is expected to dominate the China rice protein market during the forecast period. The food and beverage products are anticipated to be primarily driven by the increasing use of these products, which include supplements, sports drinks, and dairy substitutes.     

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the China rice protein market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• ETChem
• Corteva
• Foodchem International Corporation
• Panjin Hetian Food Co. Ltd
• Kerry Group PLC
• Wuxi Jinnong Biotechnology Co., Ltd
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In June 2024, Corteva announced the growth of its strategic alliance with CNRRI. The partnership would concentrate on developing crop protection technologies that are especially suited to Chinese rice farmers to raise yields, enhance farmer welfare, and increase food security around China.  

Market Segment

This study forecasts revenue at China, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the China rice protein market based on the below-mentioned segments:

China Rice Protein Market, By Form

• Concentrates
• Isolates
• Textured/Hydrolyzed

China Rice Protein Market, By End User

• Personal Care & Cosmetics
• Food & Beverages
• Supplements