Global Dog Dental Chews Market Insights Forecasts to 2033

• The Global Dog Dental Chews Market Size was Valued at USD 381 Million in 2023
• The Market Size is Growing at a CAGR of 7.56% from 2023 to 2033
• The Worldwide Dog Dental Chews Market Size is Expected to Reach USD 790 Million by 2033
• Asia-Pacific is Expected to Grow the fastest during the forecast period.

The Global Dog Dental Chews Market Size is Anticipated to Exceed USD 790 Million by 2033, Growing at a CAGR of 7.56% from 2023 to 2033.

Market Overview

Dental chews are treats used to clean dog’s teeth, massage their gums, and freshen their breath. It helps in reducing plaque and tartar build-up, which can lead to gum disease. Not all dog dental treats are created equal, though. These chews come in various sizes, shapes, and flavors, and the selection of the right dental chew for a dog is important, it depends on factors like breed and age. Consistent use of dental chews helps to maintain a dog's dental health and prevent serious dental and health issues. Key factors to consider when choosing dental chews include the VOHC registered seal, cleaning power, edibility, flavor, durability, and size.

The global dog dental chews market is driven by increased pet ownership and growing awareness among pet owners regarding the importance of oral hygiene for their dogs. The market is fuelled by awareness of pet health benefits, including improved oral hygiene, which leads to fewer dentist and vet visits and contributes to maintaining the overall health of pets. Product innovations such as natural, non-toxic ingredients, and tailored formulas for specific breeds and sizes, have led to wider adoption in the market.

Business opportunities are increasing in developing economies where disposable incomes and pet ownership are rising. Online shopping is also making these products more accessible, and affordable. Additionally, social media influences pet owners to follow trends and purchase oral hygiene products for their dogs.

Report Coverage

This research report categorizes the market for the global dog dental chews market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the global dog dental chews market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the global dog dental chews market.

Driving Factors

The major driving factor for the growth of the dog dental chews market is the surge in pet ownership, particularly dogs, which is fuelling the demand for pet healthcare products, including dental chews. Pet owners are becoming aware of the importance of maintaining their pets' oral hygiene.

Furthermore, innovations and advancements in products are supporting market expansion. Manufacturers are improving their offerings by incorporating natural ingredients and developing chews tailored to specific dietary needs and preferences. Enhanced flavors, multiple shapes, and sizes cater to a wide range of dog breeds, ensuring broader market reach.

Economic factors also play an important role, with rising disposable incomes allowing pet owners to invest more in premium pet products, especially healthcare products. Additionally, the presence of e-commerce platforms has made dental chews more accessible, giving customers multiple options to buy from the comfort of their homes, further boosting the market growth.

Restraining Factors

The global dog dental chews market could face several challenges, restraining the market growth. The high cost of premium dental chews can discourage budget-conscious pet owners from buying them, limiting widespread adoption. Additionally, there is still a lack of awareness about the importance of canine dental hygiene in some developing regions, which could hamper market penetration. Economic fluctuations also pose a significant challenge, as downturns can decrease consumer spending on non-essential products for dogs. Also, there are concerns regarding the safety and efficacy of some dental chews, mainly the ones with synthetic ingredients, added colors, and artificial flavors, which might lead to hesitation among pet owners.

Market Segmentation

The global dog dental chews market share is classified into type, ingredient, and distribution channel.

• The dental sticks segment is expected to hold the largest share of the global dog dental chews market during the forecast period.   

Based on the type, the global dog dental chews market is divided into dental bones, dental sticks, dental treats, and others. Among these, the dental sticks segment is expected to hold the largest share of the global dog dental chews market during the forecast period. Dental sticks are widely favored because of their easy-to-use nature, which encourages regular use by dog parents. Their textured surface effectively cleans the dog’s teeth and massages gums. The convenience, efficacy, and variety make dental sticks a popular choice among consumers, leading to their large market share. Furthermore, their widespread availability in retail and online channels makes dental sticks an accessible option for a broad audience.

• The conventional segment is expected to hold the largest share of the global dog dental chews market during the forecast period.   

Based on the type, the dog dental chews market is divided into anti-bacterial, and conventional. Among these, the conventional segment is expected to hold the largest share of the global dog dental chews market during the forecast period. The major reasons for the growth of this segment are the established trust and widespread acceptance of conventional dental chews among pet owners. Conventional dental chews are comparatively lower priced than their anti-bacterial counterparts, making them accessible to a larger consumer base. Moreover, these products have been in the market for a long time, making it hard for customers to switch. Also, they can be easily purchased through physical retail and online channels.

• The online channel segment is expected to grow at the fastest CAGR in the global dog dental chews market during the forecast period.   

Based on the distribution channel, the global dog dental chews market is divided into Supermarkets/hypermarkets, online channels, specialized pet shops, veterinary channels, and others. Among these, the online channel segment is expected to grow at the fastest CAGR in the global dog dental chews market during the forecast period. This rapid growth is primarily driven by the increasing digitalization, the rise of e-commerce platforms, and social media, which offer better convenience for pet owners. Online channels provide a wide range of options and the ability to compare products, read reviews, and access detailed information, allowing consumers to make more informed decisions on which product is good for their dogs. Additionally, the convenience of home delivery, often coupled with competitive pricing and promotional offers, enhances the appeal of online shopping. The COVID-19 pandemic has also accelerated the shift towards online purchasing behaviors and is expected to continue.

Regional Segment Analysis of the Global Dog Dental Chews Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

North America is anticipated to hold the largest share of the global dog dental chews market over the predicted timeframe.

North America is anticipated to hold the largest share of the global dog dental chews market over the predicted timeframe. The large market share of this region is due to several factors. The region has a high pet ownership rate, with many households having one or more dogs. There is also a strong awareness and knowledge of dog health and wellness, particularly oral hygiene. This awareness drives a higher demand for dental chews.

The presence of well-established pet care companies and a strong supply-chain network, including supermarkets, pet product shops, and e-commerce platforms, further boost the market penetration. Moreover, economic stability and higher income levels enable pet owners to invest in premium pet care products. Frequent recommendations from veterinary doctors also play a crucial role, making North America the largest market for dog dental chews globally.

Asia-Pacific is expected to grow the fastest in the global dog dental chews market during the forecast period. This rapid growth in this region is driven by the rising trend of pet ownership in countries such as China, India, and Japan. As income levels are increasing in these emerging economies, more pet owners are willing to invest in high-quality pet care products, including dental chews. Growing awareness about pet health and wellness through social media, blogs, and  YouTube is boosting the adoption of products designed to maintain dog’s oral hygiene. The expansion of e-commerce platforms in the region also plays a significant role. Additionally, the increasing influence of Western pet care practices and trends are accelerating the region’s growth.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global dog dental chews market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Arm & Hammer
• Hills Pet Nutrition Inc
• Merrick Pet Care, Inc.
• Boehringer Ingelheim
• Nestlé Purina PetCare
• Virbac SA
• The J.M. Smucker Company
• Ceva
• Colgate-Palmolive Company
• Blue Buffalo Co., Ltd.
• ElleVet Sciences
• Mars Incorporated
• Spectrum Brands Holdings, Inc.
• Virbac
• WellPet LLC
• Nutri-Vet Wellness LLC
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In March 2024, PetIQ, Inc. announced the expansion of its Minties dental dog treat line to include products tailored to large dogs. The new large-sized dental treats are for dogs weighing over 50 lbs and leverage the same formula and design found for Minties’ other dental treats.

• In February 2024, N-Bone announced the launch of NPIC's latest offering, Flossta by N-Bone. This revolutionary dual-action dental chew for dogs is designed to enhance their dental health with the new floss-like form factor and unique features.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the global dog dental chews market based on the below-mentioned segments: 

Global Dog Dental Chews Market, By Type

• Dental Bones
• Dental Sticks
• Dental Treats
• Others

Global Dog Dental Chews Market, By Ingredient

• Anti-bacterial
• Conventional

Global Dog Dental Chews Market, By Distribution Channel

• Supermarkets/Hypermarkets
• Online Channels
• Specialized Pet Shops
• Veterinary Channels
• Other

Global Dog Dental Chews Market, Regional

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa