Europe Glamping Market Insights Forecasts to 2032

• The Europe Glamping Market was valued at USD 949.2 Million in 2022.
• The Market is Growing at a CAGR of 8.6% from 2022 to 2032
• The Europe Glamping Market is expected to reach USD 2165.7 Million by 2032.

The Europe Glamping Market size was valued at USD 949.2 million in 2022. The Europe Glamping Market is projected to exceed USD 2165.7 million by 2032, growing at a CAGR of 8.6% from 2022 to 2032. The increasing number of concerts and large music festivals held every other week in various parts of the region is expected to be one of the market's key driving factors over the forecast period.

Market Overview

Glamping is defined as luxurious camping with amenities such as Wi-Fi, bars, electricity, beds, spas, bathrooms, indoor plumbing access, and housekeeping services. These accommodations make use of the natural surroundings to create eco-friendly spaces and sustainable tourism. Customers enjoy glamping because it provides leisure without sacrificing comfort and is similar to camping for the younger generation. Customers prefer glamping to traditional camping because of the plush furnishings and beds. Furthermore, the market is expected to benefit from a number of efforts undertaken by Airbnb as well as local advertising on the benefits of glamping from a number of governments over the forecast period. Glamping is a type of modern camping that has become popular at many music festivals around the world. Glamping is offered as an upgrade option at music festivals for a reasonable fee, especially if it is a multiday event.

Report Coverage

This research report categorizes the market for Europe glamping market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the Europe glamping market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the Europe glamping market.

Driving Factors

Consumers' hectic lifestyles, long workweeks, and working mothers' reduced leisure time are expected to be the primary drivers of market growth in the coming years. While it is widely acknowledged that de-stressing and relaxation are the primary drivers of market expansion, the need for a healthy lifestyle and eco-tourism has increased the desire for an active and outdoor lifestyle, which will benefit the glamping market throughout the forecast period. Corporate retreats and adventure vacations are expected to create new glamping opportunities in Europe.

Market Segment 

The Europe Glamping Market share is segmented into accommodation type and age group.

• The cabins & pods segment is expected to hold the largest share of the Europe glamping market during the forecast period.   

Based on the accommodation type, the Europe glamping market is segmented into cabins & pods, tents, yurts, and treehouses. Among these, the cabins & pods segment is expected to hold the largest share of the Europe glamping market during the forecast period. The prominence of safety features provided by this type of accommodation, such as lockable windows and doors, large kitchen and living space, and private bathrooms, can be attributed to the growth. Campers' growing desire to participate in an immersive experience without sacrificing comfort has influenced the development of luxury camping accommodations such as cabins and pods.  

• The 18-32 years segment is expected to hold the largest share of the Europe glamping market during the forecast period.   

Based on the age group, the Europe glamping market is classified into 18-32 years, 33-50 years, 51-65 years, and above 65 years. Among these, the 18-32 years segment is expected to hold the largest share of the Europe glamping market during the forecast period. The millennial generation's growing interest in travel and tourism is fueling market demand among this age group. Glamping is especially popular among younger generations, who have fueled the overall transformation of traditional camping into glamping.

During the forecast period, the 33–50-year segment is expected to grow at the second fastest rate of 10.9%. Over the forecast period, the market is expected to grow due to increased penetration of family outings to foster children's learning through natural surroundings. In this age group, millennials and Gen X are driving the glamping market. Consumers looking for luxury camping have more options, with amenities such as Wi-Fi, kitchens, private baths, linen service, pools, and other recreational activities.    

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the Europe glamping market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market. 

List of Key Companies

• Arena Campsites
• Chateau Ramšak
• Concierge Camping
• The Forge
• Killarney Glamping
• Le Camp
• Bot-Conan Lodge
• Texel Yurt’s
• Zon Zee Strand
• Netl Kallumaan Camping
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments:

• In July 2022, European Camping Group, backed by PAI Partners and a pioneer in outdoor lodging in Europe, announced the acquisition of Vacanceselect, a leading provider of campgrounds and mobile homes, from Permira-advised funds and a group of minority shareholders that includes The Ganivenq Family and Batipart.

Market Segment

This study forecasts revenue at, regional, and country levels from 2019 to 2032. Spherical Insights has segmented the Europe Glamping Market based on the below-mentioned segments:

Europe Glamping Market, By Accommodation Type

• Cabins & Pods
• Tents
• Yurts
• Treehouses

Europe Glamping Market, By Age Group

• 18-32 years
• 33-50 years
• 51-65 years
• Above 65 years