France Cycle Tourism Market Size, Share, And COVID-19 Impact Analysis, By Consumer Type (Groups/Friends, Couples, Family, Solo), By Age Group (18 to 30 Years, 31 to 50 Years, above 50 years), By Sales Channel (Direct, Travel Agent, Marketplace Booking), and France Cycle Tourism Market Insights, Industry Trend, Forecasts to 2033.

France Cycle Tourism Market Insights Forecasts to 2033 

• The France Cycle Tourism Market Size was Estimated at USD 6.83 Billion in 2023.
• The France Cycle Tourism Market Size is Expected to Grow at a CAGR of around 11.64% from 2023 to 2033. 
• The France Cycle Tourism Market Size is Expected to Reach USD 20.54 Billion by 2033.  

The France Cycle Tourism Market Size is predicted to Grow from USD 6.83 Billion in 2023 to USD 20.54 Billion by 2033 at a CAGR of 11.64% during the forecast period. The market growth is driven by development in automotive industry especially in cycle sector, growing tourism business, and countries devoted to sustainability.

Market Overview

The cycle tourism market is attributed to the business that offers vehicles for temporary utilization by customers for travel that allows exploring destinations while engaging in recreational or leisure cycling. This type of tourism often combines eco-tourism, outdoor adventure, and cultural discovery, promoting sustainable travel. It can range from long-distance bike tours to shorter cycling trips in urban or rural settings. This market is divided into four segments: road cycling, mountain riding, family cycling, and touring. Cycle tourism, which includes a range of services like bike rentals, guided tours, accommodation, and bike-friendly eateries, is the term for riding for fun. Additionally, the growing popularity of health and wellness tourism has led to an increase in the popularity of cycling as a recreational activity that encourages outdoor participation and physical fitness. The development of cycling-friendly infrastructure by government incentives, for instance, in September 2020, France saw a remarkable surge in cycling activity, embracing the #RestartCycleTourism initiative. The country had recorded a 29% increase in bicycle passages between May and August compared to the same period in 2019. Urban cycling has played a significant role, with cities like Paris and Lyon rapidly expanding cycling lanes. Additionally, cycling tourism had flourished, particularly on EuroVelo routes, which had seen a 31% rise in usage. This growth has highlighted the role of cycling in promoting sustainable travel and dispersing tourism flows to suburban and rural areas.

Report Coverage

This research report categorizes the France cycle tourism market based on various segments and regions, forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the France cycle tourism market. Recent market developments and competitive strategies such as expansion, product launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the France cycle tourism market.  

Driving Factors

The cycle tourism market in France has been expanding significantly due to the rising tourism sector because of the strong presence of scenic landscapes and attractions. Further, rapid electrification in the automotive industry boosts this trend at a higher level. Moreover, the increasing need is being increased by the increase in disposable income, especially among retirees and younger tourists who are adopting this trend to expand the market dimensions. The market is expanding due to the social and economic advantages of cycling tourism, which has led authorities to make substantial investments in bicycle facilities. Consequently, cycling tourism has been positioned as a driving factor behind the tourism industry's transition to sustainability. The region with a vast system of bicycle paths, paths, and tracks. So, it is easier to explore because of this infrastructure, which places a high priority on riding safety and comfort and is typically isolated from traffic, which propels the market expansion.

Restraints & Challenges

The France cycle tourism market growth is being restricted by several obstacles, such as safety concerns and limited availability due to contract-based or tour periods, and might face a lack of decision-making about where they want to go. Bicyclists may encounter obstacles such as poor road conditions and the possibility of unpleasant encounters with other motorists.

Market Segmentation

The France cycle tourism market share is classified into consumer type, group, and sales channel.

• The groups/friends segment held the highest share of the France cycle tourism market in 2023 and is expected to grow at a notable CAGR over the forecast period            

Based on the consumer type, the France cycle tourism market is categorized into groups/friends, couples, family, and solo. Among these, the groups/friends segment held the highest share of the France cycle tourism market in 2023 and is expected to grow at a notable CAGR over the forecast period. This is due to as part of cycle tourism, a group of friends or others with similar interests can go together and enjoy riding and exploring the location. Further, it offers the opportunity to enjoy bicycle routes and activities that provide an opportunity for friendship and shared experiences, which shows teamwork as well. Moreover, couples cycling tourism influenced the segment growth with prefer romantic getaways and personalized vacations.

• The 18 to 30 years segment accounted for a significant share of the France cycle tourism market in 2023 and is projected to grow at a rapid pace over the forecast period.

Based on age, the France cycle tourism market is categorized into 18 to 30 years, 31 to 50 years, and above 50 years. Among these, the 18 to 30 segment accounted for a significant share of the France cycle tourism market in 2023 and is projected to grow at a rapid pace in the forecast period. This is due to environmental consciousness also motivating flexibility and affordability with low-budget travel while seeking unusual, unforgettable experiences. Furthermore, social media is also important since it has made cycle tourism more popular with exploring and sharing their cycling experience on sites like Instagram and TikTok, using tags and location mentions.

• The marketplace booking segment accounted for a significant share of the France cycle tourism market in 2023 and is anticipated to grow at a rapid pace over the forecast period.

Based on the sales channel, the France cycle tourism market is segmented into direct, travel agent, and marketplace booking. Among these, the marketplace booking segment accounted for a significant share of the France cycle tourism market in 2023 and is anticipated to grow at a rapid pace over the forecast period. This segment growth is attributed to the market expansion because of its convenience and flexibility, which impacts different kinds of customers, such as tourists for leisure, holidaymakers, and explorers through high internet consumption and rapid growth in e-commerce business. Moreover, the booking process is simplified by this setup, allowing travelers a chance to evaluate schedules, prices, and feedback from others before making a choice. Additionally, a lot of marketplace platforms have flexible cancellation policies, customer service, and safe payment options, which propel the segment expansion.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the France cycle tourism market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborate analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• French Bike Tours
• Bike About Tours
• Burgundy Bike Tour
• French Mystique Bike Tours
• Bike Tours Vosges
• Alltricks
• Exodus Travels
• Intrepid Travel

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs) 

Key Market Developments

• In November 2024, the XTravel Mobility project focused on creating 5,200 km of marked and secure cycling routes, along with 35 rest and service areas and 100 km of new bike paths. The XTravel Tourism project aimed to establish themed cycling itineraries, such as the Route de l’Escaut and the Route de la Mémoire, which had been extended into French territory. It also introduced new cross-border connections, like the Route de la Mer à l’Ardenne, linking tourist hubs across the Franco-Belgian border.

• In March 2023, France worked towards becoming the world's leading cycling tourism destination by drafting a national strategy on cycling tourism, coordinated by Vélo & Territoires. This initiative involved collaboration between public and private stakeholders to create a roadmap for cycling tourism, addressing obstacles and leveraging assets. The strategy included promoting diverse cycling practices, such as bikepacking, family cycling trips, and road cycling on iconic routes. It also aimed to integrate cycling tourism with ecological and economic goals, supported by ADEME, the French Agency for Ecological Transition.

Market Segment

This study forecasts revenue at France, regional, and country levels from 2023 to 2033. Spherical Insights has segmented the France cycle tourism market based on the below-mentioned segments:

France Cycle Tourism Market, By Type

• Groups/Friends
• Couples
• Family
• Solo

France Cycle Tourism Market, By Group

• 18 to 30 Years
• 31 to 50 Years
• above 50 years

France Cycle Tourism Market, By Sales Channel

• Direct
• Travel Agent
• Marketplace Booking