Germany Probiotics Market Size, Share, and COVID-19 Impact Analysis, By Ingredient (Bacteria and Yeast), By Product (Probiotic Food & Beverages, Probiotic Dietary Supplements, and Animal Feed), By End-Use (Human and Animal), By Distribution Channel (Hypermarkets/Supermarkets, Specialty Stores, Pharmacies/Drug Stores, Online Stores, and Others), and Germany Probiotics Market Insights, Industry Trend, Forecasts to 2033

Germany Probiotics Market Insights Forecasts to 2033

• The Germany Probiotics Market Size was valued at USD 4.9 Billion in 2023.
• The Germany Probiotics Market Size is Growing at a CAGR of 5.54% from 2023 to 2033
• The Germany Probiotics Market Size is expected to reach USD 8.4 Billion by 2033

The Germany Probiotics Market Size is anticipated to exceed USD 8.4 Billion by 2033, Growing at a CAGR of 5.54% from 2023 to 2033. The increasing consumer awareness about gut health and preference for preventive healthcare are driving the probiotics market in the Germany.     

Market Overview

Probiotics market refers to the industry for products containing live microorganisms, primarily bacteria and yeasts, that are intended to provide health benefits when consumed, including foods, beverages, and dietary supplements. Probiotics are found in yoghurt and other fermented foods, dietary supplements, and beauty products. There is a growing need for probiotics owing to the consumer awareness about gut health as the gut microbiome plays a crucial role in maintaining digestive health, immune function, and even mental well-being. Furthermore, probiotics-rich foods, beverages, and supplements aid in enhancing proactive health naturally and effectively. The use of probiotics as a natural, cost-effective alternative to pharmaceutical treatment, including the management of GI conditions, is offering market growth opportunities.

Report Coverage

This research report categorizes the market for the Germany probiotics market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the Germany probiotics market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the Germany probiotics market.

Driving Factors

The increasing consumer awareness and interest in probiotics for gut health owing to health-consciousness and focus on maintaining a healthy lifestyle is contributing to driving the market. The increasing use of probiotics in functional food and beverages for enhancing health benefits, supporting gut health and immunity, and reducing inflammation is propelling the market growth. In addition, emerging technological advancements, including the development of micro- and nanoencapsulation of probiotics, are promoting market growth.

Restraining Factors

The increased R&D cost required for the development of new probiotics strains is challenging the market. The stringent rules and regulations for ensuring safety and efficacy is responsible for hampering market growth.

Market Segmentation

The Germany probiotics market share is classified into ingredient, product, end-use, and distribution channel.

• The bacteria segment dominated the market with the largest revenue share in 2023 and is expected to grow at a significant CAGR during the projected timeframe.

Based on the ingredient, the German probiotics market is divided into bacteria and yeast. Among these, the bacteria segment dominated the market with the largest revenue share in 2023 and is expected to grow at a significant CAGR during the projected timeframe. Lactic acid bacteria such as Lactobacillus and Bifidobacterium, are the beneficial bacteria used in probiotics, providing health benefits to the host. The numerous health benefits provided by the bacteria probiotics are propelling the market demand.

• The probiotic food & beverages segment dominated the market with the largest revenue share in 2023 and is expected to grow at a significant CAGR during the projected timeframe.

Based on the product, the Germany probiotics market is divided into probiotic food & beverages, probiotic dietary supplements, and animal feed. Among these, the probiotic food & beverages segment dominated the market with the largest revenue share in 2023 and is expected to grow at a significant CAGR during the projected timeframe. Probiotics are used as digestive ingredients in fish oil and yoghurt. The increasing preference for functional foods drives the demand for probiotic food & beverage as they are nutritionally beneficial, thereby propelling the market demand.

• The human segment dominated the Germany probiotics market with the largest revenue share in 2023 and is expected to grow at a significant CAGR during the projected timeframe.

Based on the end-use, the Germany probiotics market is divided into human and animal. Among these, the human segment dominated the Germany probiotics market with the largest revenue share in 2023 and is expected to grow at a significant CAGR during the projected timeframe. Probiotic microorganisms are used in the human diet owing to their positive human health effects, including the prevention of acute diarrhea, Crohn's disease, infections, cancer, lactose intolerance, dental caries, and oral diseases. The increasing concerns regarding the prevalence of chronic diseases surges the need for probiotics for controlling the threat of chronic diseases, thereby propelling the market.

• The hypermarkets/supermarkets segment dominated the market with the largest revenue share in 2023 and is expected to grow at a significant CAGR during the projected timeframe.

Based on the distribution channel, the Germany probiotics market is divided into hypermarkets/supermarkets, specialty stores, pharmacies/drug stores, online stores, and others. Among these, the hypermarkets/supermarkets segment dominated the market with the largest revenue share in 2023 and is expected to grow at a significant CAGR during the projected timeframe. Hypermarkets/supermarkets are the leading distribution channel for probiotics. The availability of a wide range of products and their ease of purchasing are augmenting the market growth in the hypermarkets/supermarkets segment. 

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the Germany probiotics market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Chr.Hansen Holding A/S
• Nestle S.A
• Probi AB (Symrise AG)
• Arla Foods, Inc.
• Kerry Group PLC
• BioGaia AB
• Yakult Honsha Co., Ltd.
• Danone S.A.
• Lallemand, Inc.
• General Mills, Inc.
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In July 2024, Zuellig Pharma and Institut AllergoSan sign 10-year regional partnership to bring leading probiotic brand OMNi-BiOTiC to key markets in Asia. OMNi-BiOTiC is the top selling probiotic brand in all German-speaking markets in Europe such as Austria, Germany and Switzerland and is expected to be working closely with Zuellig Pharma to bring these innovative products to everybody in Asia who wants to promote an active, healthy life.

Market Segment

• This study forecasts revenue at Germany, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the Germany Probiotics Market based on the below-mentioned segments

Germany Probiotics Market, By Ingredient

• Bacteria
• Yeast

Germany Probiotics Market, By Product

• Probiotic Food & Beverages
• Probiotic Dietary Supplements
• Animal Feed

Germany Probiotics Market, By End-Use

• Human
• Animal

Germany Probiotics Market, By Distribution Channel

• Hypermarkets/Supermarkets
• Specialty Stores
• Pharmacies/Drug Stores
• Online Stores
• Others