Global Hass Avocado Market Size, Share, and COVID-19 Impact Analysis, By Type (Pure Hass Avocado and Hybrid Haas Avocado), By Cultivation Method (Organic and Conventional), By Application (Fresh Consumption and Processing), and By Region (North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa), Analysis and Forecast 2023 - 2033

Global Hass Avocado Market Insights Forecasts to 2033

• The Global Hass Avocado Market Size Was Estimated at USD 18.34 Billion in 2023
• The Market Size is Expected to Grow at a CAGR of around 5.16% from 2023 to 2033
• The Worldwide Hass Avocado Market Size is Expected to Reach USD 30.32 Billion By 2033
• Asia Pacific is Expected to Grow the fastest during the forecast period.

The Global Hass Avocado Market Size Was Worth around USD 18.34 Billion in 2023 and is predicted to Grow to around USD 30.32 Billion By 2033 with a Compound Annual Growth Rate (CAGR) of 5.16% Between 2023 and 2033. The hass avocado market is fueled by increasing health consciousness, demand for plant-based diets, nutritional value of the fruit, and culinary versatility in usage. The increase in disposable incomes, expansion of global trade, and demand for avocado-based foods such as guacamole and avocado oil also support market growth across the globe.

Market Overview

The Hass avocado market is the international trade and consumption of hass avocados, the most cultivated and demanded avocados. The market includes the production, distribution, and sale of hass avocados, both in fresh and processed form. Consumers are more health-conscious and are looking for foods that are healthy and good for their well-being. Avocados are a source of healthy fats, vitamins, and minerals and are a favorite among health-seekers. The increasing trend towards healthy eating, including diets like the Mediterranean diet and ketogenic diet, in which avocados are used as a principal ingredient, is fueling demand for hass avocados. Additionally, the changing trends such as the rising popularity of avocados as an ingredient and the development of e-commerce platforms are transforming the hass avocado industry as well. Restaurants have begun to experiment with new recipes for avocados with special additions, while web-based supermarkets have facilitated consumers' access to purchasing avocados and other avocados-related products at home. Over the coming years, these trends will continue and enhance the growth of the hass avocado market.

Report Coverage

This research report categorizes the hass avocado market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the hass avocado market. Recent market developments and competitive strategies such as expansion, type launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the hass avocado market.

Driving Factors

Hass avocados are well-prized for their nutrient composition. Hass avocados are rich in beneficial monounsaturated fats, fiber, vitamins, and minerals (like potassium). These benefits have contributed to the growing use particularly from health-conscious buyers, driving demand for hass avocado market. Hass avocados are very versatile to work with in the kitchen. They can be employed in an assortment of applications, ranging from guacamole, salads, sandwiches, smoothies, and even desserts. This adaptability attracts a wide array of consumers and food service operators further propelling its demand.

Restraining Factors

Avocados, especially the Hass variety, are very climate-sensitive. They need specific weather conditions for their growth. Avocado production and quality can be adversely affected by extreme weather conditions like droughts, heatwaves, or frosts. This causes the supply and price to fluctuate thereby inhibiting the demand for hass avocado market.

Market Segmentation

The hass avocado market share is classified into type, cultivation method and application.

• The hybrid hass avocado segment dominated the market in 2023 and is projected to grow at a substantial CAGR during the forecast period.

Based on the type, the hass avocado market is divided into pure hass avocado and hybrid haas avocado. Among these, the hybrid hass avocado segment dominated the market in 2023 and is projected to grow at a substantial CAGR during the forecast period. The growth is attributed to hybrid varieties tend to be bred to resist diseases and pests better, hence increasing the yield overall compared to pure hass avocados. They are also more tolerant of different climates and conditions, hence a safer bet for farmers.

• The conventional segment accounted for a significant share in 2023 and is anticipated to grow at a remarkable CAGR during the forecast period.

Based on the cultivation method, the hass avocado market is divided into organic and conventional. Among these, the conventional segment accounted for a significant share in 2023 and is anticipated to grow at a remarkable CAGR during the forecast period. The segmental growth is due to conventional methods of farming, where synthetic fertilizers, pesticides, and other chemicals are applied, normally producing greater yields per acre. This helps farmers plant more avocados on a piece of land, making it efficient and cheap.

• The fresh consumption segment accounted for the biggest share in 2023 and is anticipated to grow at a significant CAGR during the forecast period.

Based on the application, the hass avocado market is divided into fresh consumption and processing. Among these, the fresh consumption segment accounted for the biggest share in 2023 and is anticipated to grow at a significant CAGR during the forecast period. The growth is driven by Avocados, particularly Hass avocados, which contain healthy fats, vitamins (such as Vitamin K, and Vitamin E), and minerals (such as potassium and folate). With increasing health awareness among consumers, fresh avocados are preferred for their natural, high-nutrient content.

Regional Segment Analysis of the Hass Avocado Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

North America is anticipated to hold the largest share of the hass avocado market over the predicted timeframe.

North America is anticipated to hold the largest share of the hass avocado market over the predicted timeframe. The United States is the global leader in the consumption and importation of avocados, with the consumption of avocados increasing significantly in the past few decades. The demand for avocados, particularly for applications such as guacamole, salads, and avocado toast, has become part of mainstream U.S. culture, specifically among health-focused and millennial consumers.

Asia Pacific is expected to grow at a rapid CAGR in the hass avocado market during the forecast period. In China and India, the middle class is expanding fast, with increasing disposable incomes. With more consumers able to pay for premium, healthy foods, avocados are in high demand. Western diets and the need for greater variety have driven avocado demand.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the hass avocado market along with a comparative evaluation primarily based on their type of offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes type development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Hass Avocado Board
• Giddings Fruit
• Calavo Growers, Inc.
• Camposol
• Greenyard
• Hortifrut
• Mission Produce
• Apeel Sciences
• Westfalia Fruit Group
• Highland Avocados
• Munger Farms
• Calavo Growers
• Nature's Pride
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs) 

Recent Development

• In March 2025, Trader Joe's launched an 8-ounce resealable package of Avocado Mash composed of Hass avocados, lemon juice, and sea salt. Commended for its silky texture and ease of use, it does not need to be ripened and can be utilized in a range of culinary uses.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2023 to 2033. Spherical Insights has segmented the hass avocado market based on the below-mentioned segments: 

Global Hass Avocado Market, By Type

• Pure Hass Avocado
• Hybrid Haas Avocado

Global Hass Avocado Market, By Cultivation Method

• Organic
• Conventional

Global Hass Avocado Market, By Application

• Fresh Consumption
• Processing

Global Hass Avocado Market, By Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa