Japan Kitchen Appliances Market Insights Forecasts to 2032

• The Japan Kitchen Appliances Market Size was valued at USD 7.1 Billion in 2022.
• The Market Size is Growing at a CAGR of 6.4% from 2022 to 2032.
• The Japan Kitchen Appliances Market Size is Expected To Reach 13.2 Billion by 2032.

The Japan Kitchen Appliances Market Size is Expected To reach USD 13.2 Billion by 2032, at a CAGR of 6.4% during the forecast period 2022 to 2032.

Market Overview

Japan kitchen appliance refers to the products which is used for preparing food. Japan remains one of the world's leading markets for kitchen appliances. Product innovation drives the Japanese kitchen appliance market. Ovens, blenders, countertop stoves, fridges, dishwashers, ice cream makers, food processors, electric mixers, espresso machines, grills, toaster ovens, coffee makers, waffle makers, and gas stoves are some examples of these kitchen appliances. Modern kitchen appliances provide greater comfort in their use and handling. The ability of a company to offer technologically advanced products is one of the major factors influencing its market share in the country. Japanese people regularly upgrade their kitchens, including the appliances, to take advantage of the latest features that are introduced. The renovation or replacement of an existing property or building, which is very common in Japan due to the limited availability of free and new open spaces, is also driving market growth. Because of the space-saving feature, they offer more popular built-in appliances in the country.

Report Coverage

This research report categorizes the market for Japan’s kitchen appliances market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the Japan kitchen appliances market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the Japan kitchen appliances market.

Driving Factors

Companies are largely focusing on introducing smart kitchen appliances in order to respond to the consumer’s demand for technologically innovative home appliances. This is likely to encourage consumers to purchase such products, thereby driving Japan kitchen appliances market growth.  Furthermore, rising awareness of the availability of a wide range of small and large smart kitchen appliances is primarily driving demand for such products. Rising online shopping trends are driving the Japan kitchen appliances market during the forecast period. The growing infrastructure sector drives demand for the installation of advanced kitchen appliances for multi-utility purposes in a variety of residential and commercial settings. This is driving up demand for innovative kitchen appliances in Japan.

Restraining Factors

The large necessities of the consumers to maintain & repair various kinds of home gadgets are primarily restraining the growth of the Japan kitchen appliances market. Additionally, the higher cost of smart kitchen appliances is likely to limit their demand among the lower-income group of the population. Huge competition from the local industry players is posing a challenge to the business growth of prominent companies. These factors are likely to hamper the market growth during the forecast period.

Market Segment

• In 2022, the small cooking appliances segment accounted for the largest revenue share over the forecast period.

Based on the product type, Japan kitchen appliances market is segmented into food preparation appliances, small cooking appliances, large kitchen appliances, and others. Among these, the small cooking appliances segment has the largest revenue share over the forecast period. Small cooking appliances with added features and superior product design, a shifting trend toward rice cookers and toasters, and the use of small cooking appliances in health-oriented positioning, such as light fryers and electric steamers, are expected to drive the market during the forecast period.

• In 2022, the e-commerce segment is expected to register the fastest CAGR growth over the forecast period.

Based on the distribution channel, the Japan kitchen appliances market is segmented into specialist retailers, e-commerce, supermarkets and hypermarkets, departmental stores, and others. Among these, the e-commerce segment is expected to register the fastest CAGR growth over the forecast period. The segment can be attributed to the rising number of consumers who are prone to shopping online. Home shopping retailers have also increased the proportion of internet retailing. Large home shopping retailers such as Japanese Takata, Jupiter Shop Channel, and QVC are increasing their e-commerce sales. Home shopping and e-commerce are progressing in terms of developing an integrated, multi-channel strategy that is expected to drive the market during the forecast period.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved in Japan kitchen appliances market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Zojirushi
• Samsung
• Philips
• Panasonic
• Hitachi
• Rinnai Corp.
• Siroca Inc.
• Winner’s Co. Ltd.
• Sharp Corp.
• Mitsubishi Electric Corp.
• LG Electronics Inc.
• Koninklijke Philips N.V.
• Haier Group Corp
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Development

• In February 2023, Philips Domestic Appliances partnered with Omnicom Media Group (OMG) as its global media agency. This partnership encompasses a wide range of products, including kitchen appliances, coffee makers, indoor climate control devices, clothes steamers, irons, and floor cleaning appliances, and will extend to over 100 countries. OMG's involvement will be crucial in implementing a new marketing strategy and driving forward Philips Domestic Appliances' ambitious growth plans, aiming to solidify its position as a leading global provider of home appliances.

Market Segment

This study forecasts revenue at regional, and country levels from 2021 to 2032. Spherical Insights has segmented Japan kitchen appliances market based on the below-mentioned segments:

Japan Kitchen Appliances Market, By Product Type

• Food Preparation Appliances
• Small Cooking Appliances
• Large Kitchen Appliances
• Others

Japan Kitchen Appliances Market, By Distribution Channel

• Specialist Retailers
• E-commerce
• Supermarkets & Hypermarkets
• Departmental Stores
• Others