Global Keratin Products Market Insights Forecasts to 2033

• The Global Keratin Products Market Size was Valued at USD 2.01 Billion in 2023
• The Market Size is Growing at a CAGR of 5.91% from 2023 to 2033
• The Worldwide Keratin Products Market Size is Expected to Reach USD 3.57 Billion by 2033
• North America is expected to Grow the fastest during the forecast period.

The Global Keratin Products Market Size is Anticipated to Exceed USD 3.57 Billion by 2033, Growing at a CAGR of 5.91% from 2023 to 2033.

Market Overview

Keratin is one of a family of structural fibrous proteins also called as scleroproteins. In the hair care market, keratin products are well-liked since they give hair a softer, smoother, and frizz-free structure. Keratin is a naturally occurring protein that is added to these products to help strengthen and protect hair while stimulating healthy growth. The keratin market is expanding due in large part to the increase in demand for personal care goods and healthcare industry. One kind of substance that is typically present in glands, nails, skin, and hair is called keratin. Customers use it to maintain their personal appearance and wellness. To help inhibit cell proliferation through skin regeneration and whitening, preserve skin's softness and flexibility, and lessen wrinkles, it offers a protective barrier on outside of the skin. People all over the world struggle with hair loss as a result of hereditary illnesses or certain environmental circumstances. A lot of customers are choosing to get keratin treatments to give their hair a shiny healthy, and smooth appearance. Keratin is extensively utilized in the beauty and personal care industry for its strengthening and smoothing properties, enhancing hair health, appearance, and manageability through various products.

Report Coverage

This research report categorizes the market for the global keratin products market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the global keratin products market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the global keratin products market.

Driving Factors

The keratin market's growth is primarily due to evolving consumer lifestyles, increased skin and hair care awareness, and increasing integration of keratin products into daily routines. Men are more likely to incorporate keratin products into their daily routines than women, further expanding the market. Consumers are also increasingly seeking products that provide nourishment, healing, and rejuvenation due to aging, lifestyle choices, and environmental factors impacting their skin and hair. The keratin market is expanding at a substantial rate due to rising consumer awareness and desire for natural products. Keratin is special in the beauty industry because of its natural qualities and advantages for skin and hair, especially in light of a growing focus on sustainability and health. The personal care and cosmetics industry's growing need for keratin is a major growth factor. The growing industry demands high-quality components that produce significant results. Hence, these factors are significant growth of the global keratin products market during the forecast period.  

Restraining Factors

The keratin market faces challenges due to stringent regulatory norms, low content availability, operational uncertainties, and high upfront expenses. Due to fluctuating raw material availability and consumer preferences for smaller companies and startups may restrained the market growth due to fluctuating raw material availability and consumer preferences. Hence, these factors may hamper the market growth of the global keratin products market during the forecast period.

Market Segmentation

The global keratin products market share is classified into product type, form, and application.

• The hydrolyzed keratin segment is expected to hold the largest share of the global keratin products market during the forecast period.    

Based on the product type, the global keratin products market is categorized into alpha-keratin, beta-keratin, hydrolyzed keratin, keratin amino acid, and bio peptide keratin. Among these, the hydrolyzed keratin segment is expected to hold the largest share of the global keratin products market during the forecast period. The segmental growth can be attributed to the hydrolyzed keratin contains hydrating and skin-conditioning qualities that are utilized in skin care products. Due to rising disposable income and the globalization of beauty standards, there is a growing demand for opulent, high-end hair care products that improve hair texture and minimize frizz. There is a growing market for hydrolyzed keratin derived from natural sources like wool and feathers.

• The powder segment is expected to grow at the fastest CAGR during the forecast period.    

Based on the form, the global keratin products market is categorized into powder, liquid, and tablet. Among these, the powder segment is expected to grow at the fastest CAGR during the forecast period. The growth can be attributed to the powder keratin available and it is widely used in dietary supplements, hair care products, and cosmetic and personal care industries, among other industries. Because keratin derived from natural sources, such as wool, feathers, or plants, fits customer expectations for things that are perceived as pure and eco-friendly, keratin powder demand is rising. Thus, the segment is expected to grow at the fastest CAGR during the forecast period.

• The hair beauty salon segment is expected to hold a significant share of the global keratin products market during the forecast period.

Based on the application, the global keratin products market is categorized into hair beauty salon, skin cream, nutraceutical, pet care & supplement, medical, active pharmaceutical ingredient, and others. Among these, the hair beauty salon segment is expected to hold a significant share of the global keratin products market during the forecast period. The segmental growth can be attributed to the various services relating to hair styling, haircuts, coloring, and other beauty treatments provided by the hair salon facilities. The demand for keratin-infused products has increased as keratin treatments have grown in popularity in hair salons as clients seek them out for smoother, frizz-free hair.

Regional Segment Analysis of the Global Keratin Products Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

Asia-Pacific is anticipated to hold the largest share of the global keratin products market over the predicted timeframe.

Asia-Pacific is projected to hold the largest share of the global keratin products market over the forecast period. The regional growth can be attributed to this market domination is primarily attributable to the region's rising customer base, particularly in nations like China, India, and Japan, as well as the cultural emphasis on hair care and beauty in the region. The availability of raw ingredients and a booming biotechnology industry support regional keratin-based product innovation and production. The region's economic growth and rising disposable incomes are driving demand for premium keratin-based products, prompting local companies and international brands to expand globally. Rising in demand for keratin products due to growing awareness of natural and organic ingredients. The rise in number of women entering workforce, the growth of middle class, and urbanization have all encouraged people to lead more convenient lives, which has raised the demand for keratin products in both developed and developing nations.

North America is expected to grow at the fastest CAGR growth of the global keratin products market during the forecast period. The growth can be attributed to increasing awareness of the benefits of proteins like keratin in hair and skin care, coupled with a strong trend towards natural ingredients, which stimulates market growth. Increasing major player in the market, the United States continues to invest in product development, increasing the use of keratin in a wide range of personal care products.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global keratin products market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Greentech Biochemicals Co. Ltd.
• BASF SE
• Inspired Beauty Brands
• Hefei TNJ Chemical Industry Co., Ltd.
• Kerline SRL
• Croda International Plc
• BioOrganic Concepts
• Active Concepts, LLC
• Parchem Fine
• Specialty Chemicals, Inc.
• Kelisema
• NutriScience Innovations, LLC
• Henkel AG & Co. KGaA
• Unilever
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs) 

Recent Developments

• In October 2023, the food and drug administration (FDA) has begun contemplating a ban on certain hair straightening products due to their link to both short-term and long-term health consequences. The FDA expressly indicated that items containing formaldehyde and other formaldehyde-releasing compounds, such as methylene glycol, are being under consideration for a ban.

• In October 2022, A new study undertaken by the national institutes of health (NIH) and the national cancer institute found that chemicals included in several hair straightening products may raise the risk of getting uterine cancer.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the global keratin products market based on the below-mentioned segments:  

Global Keratin Products Market, By Product Type

• Alpha-keratin
• Beta-keratin
• Hydrolyzed Keratin
• Keratin Amino Acid
• Bio Peptide Keratin

Global Keratin Products Market, By Form

• Powder
• Liquid
• Tablet

Global Keratin Products Market, By Application

• Hair Beauty Salon
• Skin Cream
• Nutraceutical
• Pet Care & Supplement
• Medical
• Active Pharmaceutical Ingredient
• Others

Global Keratin Products Market, Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • Uk
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa