Global Lipstick Market Insights Forecasts to 2033

• The Global Lipstick Market Size Was Valued at USD 9.47 Billion in 2023
• The Market Size is Growing at a CAGR of 5.07% from 2023 to 2033
• The Worldwide Lipstick Market Size is Expected to Reach USD 15.53 Billion by 2033
• Asia Pacific is Expected to Grow the fastest during the forecast period.

 

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The Global Lipstick Market Size is Anticipated to Exceed USD 15.53 Billion by 2033, Growing at a CAGR of 5.07% from 2023 to 2033.

 

Market Overview

Lipstick is a type of cosmetic that is mostly used to color and reflect lips. It is usually applied directly to the lips using a brush or swiping motion. The process of applying waxes, oils, pigments, and moisturizers to the lips to impart color, texture, and protection is the main makeup ingredient included in lipsticks. Lipstick has developed from a traditional civilization essential to a multipurpose beauty need. The primary benefits include expressing personal flair, increasing self-confidence, and improving facial attractiveness by drawing attention to the lips. In addition, lipstick frequently has hydrating components to protect and nourish the lips, which makes it an excellent choice for everyday use. The growing demand for organic cosmetics products is anticipated to drive the lipstick market, due to women's increased health consciousness worldwide. The primary factors driving the lipstick market are the global grooming industry's rapid expansion and the rising demand for expensive products in emerging economies. Social media allows customers to find and check out new lipstick brands and shades, which drive growth in the market. Furthermore, key market players include Kylie Cosmetics, Colorbar Cosmetics, Avon Products Inc., L'Oréal Group, Unilever, Shiseido Company, and Estée Lauder Companies.

 

Report Coverage

This research report categorizes the market for the global lipstick market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the global lipstick market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the global lipstick market.

Driving Factors

An important factor driving the lipstick market is the rising need for cosmetics and beauty products. Demand for natural and organic lip color products is increasing as a result of rising consumer health consciousness and awareness of the benefits of organic cosmetics. Customers are looking for lipsticks that improve their beauty and allow them to show their uniqueness as the focus on personal maintenance and appearance continues to expand. Many people now consider lipstick to be a necessary component of their daily cosmetic festivals, which has increased demand for a broad variety of formulations, finishes, and colors. Consumers are eager to experiment with various lip textures and colors.

 

Restraining Factors

Lead is a toxic substance found in many lipsticks. Lead irritates the lips, develops allergies, and damages lips. In addition, lipsticks have heavy metals and other dangerous substances that might cause cancer. The market's growth there can be restricted by the presence of such chemicals and heavy metals.

 

Market Segmentation

The global lipstick market share is classified into product type, form, and distribution channels.

 

• The matte segment is expected to hold the largest share of the global lipstick market during the forecast period.   

Based on the product type, the global lipstick market is divided into matte, crème, long-wearing, and shimmer. Among these, the matte segment is expected to hold the largest share of the global lipstick market during the forecast period. Matte lipstick is an excellent choice due to the travels easily and provides excellent coverage. In addition, it extends a long time, saving users time in their hectic schedules. In addition, lipstick producers respond to a variety of customer needs by providing a broad selection of matte lipstick tints and colors, including vegan, herbal, and moisturizing choices.  

 

• The stick segment is expected to hold the largest share of the global lipstick market during the forecast period.     

Based on the form, the global lipstick market is divided into stick, liquid, and others. Among these, the stick segment is expected to hold the largest share of the global lipstick market during the forecast period. Colored wax comes in a variety of sizes, colors, and styles, and the stick is a convenient way to dispense material. Excellent lip coverage and ease of use characterize lipsticks in cylindrical tubes. For customers who have trouble drawing perfect lip lines, crayon and pencil lipsticks are especially recommended. Because they have a sharp, pointy tip that guarantees equal application across the entire lip, pencil-shaped lipsticks are simple to apply.

 

• The supermarkets/hypermarkets segment is expected to hold a significant share of the global lipstick market during the forecast period.   

Based on the distribution channel, the global lipstick market is divided into supermarkets/hypermarkets, e-commerce, multi-branded retail stores, departmental/grocery stores, online channels, and others. Among these, the supermarkets/hypermarkets segment is expected to hold a significant share of the global lipstick market during the forecast period. Supermarket/hypermarkets, including lipsticks, give customers the ease of access to a variety of cosmetic products during their regular shopping expeditions. Customers' interest in this channel is driven by the chance to physically try products and the availability of a wide range of brands and products in one place.   

 

Regional Segment Analysis of the Global Lipstick Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

 

Europe is anticipated to hold the largest share of the global lipstick market over the predicted timeframe.

 

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Europe is anticipated to hold the largest share of the global lipstick market over the predicted timeframe. The United Kingdom, Spain, Poland, Germany, France, and Italy are some of the major markets in this region of Europe. A significant element driving this market in this region is the growing customer awareness about the harmful effects of compound-based beautifying treatments, which is leading to a shift in consumer preference for natural lip tones. In addition, due to more young people in Europe requiring a stylish appearance, their interest in lip tones is expanding.  

 

Asia Pacific is expected to grow at the fastest pace in the global lipstick market during the forecast period. The rapid growth of cities in developing nations such as China, India, Malaysia, and Taiwan has raised the demand for expensive products for personal care. In the forecast period, it is anticipated that global brands will begin to penetrate the market. In addition, innovative and appealing packaging is predicted to expand the market and its client base in this region.   

 

North America is anticipated to hold a significant share of the global lipstick market over the predicted timeframe. North America's strength is its wide variety of colors and creative formulations for products that are attractive to a multicultural customer base. Customers in the region are eager to try out different textures, formats, and colors, and the market is driven by a strong culture of uniqueness and self-expression.

 

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global lipstick market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

 

List of Key Companies

• Kylie Cosmetics
• Colorbar Cosmetics
• Avon Products Inc.
• L'Oréal Group
• Unilever
• Shiseido Company
• Hermès
• Estée Lauder Companies
• Beiersdorf AG
• Mary Kay Inc.
• Revlon Inc.
• Coty Inc.
• Procter & Gamble
• Amorepacific Corporation
• Others

 

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

 

Recent Developments

 

• In June 2024, International cosmetics brand Kylie Cosmetics launched at Ulta Beauty at Target with a carefully curated selection of her best-selling and most popular lip products, such as Matte Lip Kit, High Gloss, and Tinted Butter Balm.

 

• In May 2023, One of the most well-known cosmetic companies in India, Colorbar Cosmetics, launched "Take Me As I Am," the first 3-in-1 lipstick in history. The company's first-ever refillable lipstick is a vegan formula that is extremely pigmented and long-lasting. It also has the added benefit of being housed in 100% ultra-premium but recyclable aluminum packaging.

 

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the global lipstick market based on the below-mentioned segments: 

 

Global Lipstick Market, By Product Type

• Matte
• Gloss
• Others

 

Global Lipstick Market, By Form  

• Stick
• Liquid
• Palette

 

Global Lipstick Market, By Distribution Channels  

• Supermarkets/Hypermarkets
• Departmental Stores
• Multi Branded Stores
• Exclusive Stores
• Online channel
• Others

 

Global Lipstick Market, By Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • Uk
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa

Rest of the Middle East & Africa