Global Moisturizer Market Insights Forecasts to 2033

• The Global Moisturizer Market Size was Valued at USD 10.16 Billion in 2023.
• The Market Size is Growing at a CAGR of 4.05% from 2023 to 2033.
• The Worldwide Moisturizer Market Size is Expected to Reach USD 15.11 Billion by 2033.
• North America is Expected to Grow the fastest during the forecast period.

The Global Moisturizer Market Size is expected to reach USD 15.11 Billion by 2033, at a CAGR of 4.05% during the forecast period 2023 to 2033.

Moisturizer is a topically applied cosmetic product that retains the moisture content of the skin by preventing trans epidermal water loss and promoting desquamation. The primary role of the moisturizer is to improve the appearance and function of the skin. It can be utilized for the treatment of skin disorders like dermatitis, ichthyosis, and psoriasis. Moisturizing products also function to deliver certain ingredients like vitamin C, hyaluronic acid, and retinol to the skin. The expansion of awareness about the beneficiary effects of moisturizer for maintaining skin healthy has resulted in a consistent rise in demand for various skincare products. In recent years, skincare routine and skin protection has become the consumers’ essential part in day-to-day life. Various factors such as pollution, UV rays protection, and stress significantly damage the skin, Consumers are seeking products that keep the skin healthy and prevent premature skin aging. The trend of grooming and aesthetically pleasing looks thriving in the moisturizer market worldwide. The rising concept of natural beauty products is expected to increase application among consumers.  

Report Coverage

This research report categorizes the market for global moisturizer market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the global moisturizer market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segments of the global moisturizer market.

Driving Factors

Consumers are inclining toward natural beauty and personal care products raising the demand for organic based personal care products including moisturizers. The multi-beneficiary effects in a single moisturizer is rising revenue growth of moisturizer market. For example, all skin types moisturizer that is used for treating teen skin and break-out-prone skin accordingly.  The leading manufacturers are trying to introduce innovative skin care products with non-greasy and beneficial effects. Customers prefer brand popularity of product thus influence of well-known personalities and rise of celebrity-led brands increasing demand for skin moisturizer products globally.

Restraining Factors        

The global moisturizer market share is likely to get hindered due to the stringent regulations regarding permitted ingredients from authorities that slow down the market. As consumers are inclining towards organic and chemical free beauty products, they prefer not to use products that contain harmful synthetic ingredients due to allergic contents, leading to product deployment.

Market Segmentation

The global moisturizer market share is classified into type, form, and end-user.

By Type Insights

The face moisturizer segment dominates the market with the largest revenue share over the forecast period.

On the basis of type, the moisturizer market is segmented into face and body moisturizer. Among these, the face moisturizer segment is dominating the market with the largest revenue share over the forecast period. Face cream and moisturizer are the most used and frequently used products as people are becoming more conscious about their physical appearance.  

By Form Insights

The cream segment is witnessing significant CAGR growth over the forecast period.

On the basis of form, the global moisturizer market is segmented into cream, lotion, and gel. Among these, the cream segment is witnessing significant growth over the forecast period. The development of integrated solution moisturizing creams having multifunctional qualities, is expected to drive the market. There is an increase in demand for cream from soap and other personal care industries.

By End-User Insights

The women segment is witnessing significant CAGR growth over the forecast period.

On the basis of end user, the global moisturizer market is segmented into men, women, and infants & kids. Among these, the women segment is witnessing significant growth over the forecast period. Women are major consumers of skin moisturizer as importance of self-care has encouraged due to nourishing properties within the skin care products.

Regional Insights

Asia-Pacific dominates the market with the largest market share over the forecast period.

Asia-Pacific is dominating the market with the largest market share over the forecast period. China’s average spending has significantly increased over the past few years. Japan has established itself as a reliable, high-quality beauty products manufacturer and is one of the major exporters of cosmetics products worldwide. The region's large market size is attributable to the rapidly increasing popularity of moisturizing products across China and India.

North America is expected to grow the fastest during the forecast period. The rising demand for specific skin care solutions and increasing awareness about the beneficiary effects of specific ingredients, boost the market demand. The presence of well-established manufacturers such as Procter & Gamble and Unilever in the North American region is expected to support the demand for the moisturizer market. 

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global moisturizer market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Market Players

• Unilever Plc
• The Procter & Gamble Company
• Johnson & Johnson Pvt. Ltd.
• L’Oreal S.A.
• Coty Inc.
• Estee Lauder Inc.
• Shiseido Co. Ltd.
• Beiersdorf AG
• Henkel AG & Company, KGaA
• ELCA Cosmetics Pvt. Ltd.
• Others

Recent Developments

• In February 2023, Keomi Beauty, an Indian beauty and skincare company, announced plans to strengthen its portfolio and launch new products by April 2023. The new launches will include Daily Youth Serum (moisturizing and anti-aging), Sunscreen SPF 50 PA+++, and Hyaluronic Acid Serum.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2032. Spherical Insights has segmented the global moisturizer market based on the below-mentioned segments:

Moisturizer Market, Product Type Analysis

• Face Moisturizer
• Body Moisturizer

Moisturizer Market, Product Form Analysis

• Cream
• Lotion
• Gel

Moisturizer Market, End-user Analysis

• Men
• Women
• Infant & Kids

Moisturizer Market, Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • Uk
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of Middle East & Africa