Global Non-Profit Fundraising Software Market Insights Forecasts to 2033

• The Global Non-Profit Fundraising Software Market Size was Valued at USD 3.7 Billion in 2023
• The Market Size is Growing at a CAGR of 9.89% from 2023 to 2033
• The Worldwide Non-Profit Fundraising Software Market Size is Expected to Reach USD 9.5 Billion by 2033
• Asia Pacific is Expected to Grow the fastest during the forecast period.

The Global Non-Profit Fundraising Software Market Size is Anticipated to Exceed USD 9.5 Billion by 2033, Growing at a CAGR of 9.89% from 2023 to 2033.

Market Overview

Fundraising software is used to collect, organize, manage, and use donor data. It has most functions similar to customer relationship management (CRM) software, but it also includes marketing capabilities. It is beneficial for nonprofits, as it allows them to send customized messages, personalize fundraising campaigns, and streamline operations, all from a single software. To raise large amounts of funds, it is important to increase donor retention for non-profit organizations, which can be achieved by personalized marketing. The more data the nonprofit has about their donors, the better they’ll be able to connect with them. They will know exactly what’s important to supporters and how to deliver a better donor experience. That’s where fundraising software comes in.

Benefits of non-profit fundraising software include automating repetitive tasks like sending emails and posting on social media, donor segmentation interests and characteristics, fundraising progress tracking in real-time, and better data collection. These benefits help organizations by streamlining their operations and fundraising campaigns, boosting the adoption of non-profit fundraising software.

Non-profit fundraising software startups are getting funding, for instance, in April 2024, Hatch, a New York City-based company that offers an AI-based portal for fundraisers, closed $3 million in seed funding. The new funding round was made possible by Differential Ventures, an AI-focused venture capital fund, along with contributions from Character, Howard Morgan, and other investors.

Report Coverage

This research report categorizes the market for the global non-profit fundraising software market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the global non-profit fundraising software market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the global non-profit fundraising software market.

Driving Factors

The growth of the global non-profit fundraising software market is driven by several factors. The primary factor is the increasing adoption of digital marketing and operations strategies by non-profit organizations. Technologies such as real-time data analytics, artificial intelligence, and machine learning are enabling organizations to streamline their fundraising campaigns, gain deeper insights into donor behavior, and giving patterns, and tailor their campaigns accordingly for maximum impact.

Additionally, the growing number of non-profit organizations is creating a high demand for fundraising software globally. Government support through grants and tax deductions for donors also plays a significant role in enabling non-profits to invest in CRM, analytics, campaign management, and marketing software.

Restraining Factors

Some factors are anticipated to challenge the growth of the global non-profit fundraising software market. The major factors are high initial implementation and ongoing maintenance costs, as non-profit organizations have limited budgets, especially smaller organizations. Additionally, data security concerns are another restraining factor, as non-profits must safeguard sensitive donor information. Integrating new software with legacy software systems or completely shifting to new software has high complexity, and poses a significant challenge. Some non-profits still prefer to continue with traditional fundraising methods due to familiarity and the personal touch with donors, which can sometimes be lost in digital interactions.

Market Segmentation

The global non-profit fundraising software market share is classified into type of non-profit organization, software type, and deployment.

• The charities and foundations segment is expected to hold the largest share of the global non-profit fundraising software market during the forecast period.   

Based on the type of non-profit organization, the global non-profit fundraising software market is divided into charities and foundations, membership organizations, educational institutions, religious institutions, and healthcare organizations. Among these, the charities and foundations segment is expected to hold the largest share of the global non-profit fundraising software market during the forecast period. This is due to the high volume and diversity of fundraising activities they undertake, ranging from grassroots campaigns to multi-million dollar drives. Charities and foundations have widespread donor networks and complex fundraising campaigns that require advanced software solutions to manage the campaigns and volunteers effectively. These organizations benefit from advanced donor management, automated communication, and detailed analytics to improve the efficiency of their fundraising strategies. Additionally, the high scrutiny and accountability standards generate the need for dependable reporting and compliance features, further driving the adoption of specialized fundraising software. They also have significant financial resources which allows them to invest in high-quality software solutions.

• The donor management systems segment is expected to hold the largest share of the global non-profit fundraising software market during the forecast period.   

Based on the software type, the global non-profit fundraising software market is divided into online donation platforms, peer-to-peer fundraising tools, donor management systems, and grant management software. Among these, the donor management systems segment is expected to hold the largest share of the global non-profit fundraising software market during the forecast period. These software are critical for non-profits as they provide built-in tools to manage and analyze donor information, streamline communication, and improve volunteering efforts. By enabling efficient tracking of donor interactions and contributions, donor management systems help NGOs build stronger, and personalized relationships with their supporters. This type of software is particularly beneficial for large non-profits with huge donor bases and complex fundraising needs. These systems can integrate seamlessly with other fundraising tools, creating a unified eco-system that enhances overall operational efficiency. The growing emphasis on data-backed decision-making in the non-profit sector drives the adoption of donor management software systems, solidifying their leading position in the market.

• The cloud-based segment is expected to grow at the fastest CAGR in the global non-profit fundraising software market during the forecast period.

Based on the deployment, the global non-profit fundraising software market is divided into cloud-based, and on-premises. Among these, the cloud-based segment is expected to grow at the fastest CAGR in the global non-profit fundraising software market during the forecast period. Cloud-based non-profit fundraising software applications or websites can be accessed seamlessly via smartphones or web browsers. The non-profit fundraising software deployed on the cloud eliminates the need for significant upfront investments in hardware and IT infrastructure, making it accessible to organizations of all sizes, especially organizations with limited budgets. It also offers the convenience of remote access and management, allowing the volunteers to manage fundraising activities and access donor data from anywhere, improving the operations. The real-time data updates and security features provided by cloud service providers contribute to the segment’s growth as non-profit organizations seek agile, fast, and efficient tools to maximize their fundraising potential.

Regional Segment Analysis of the Global Non-Profit Fundraising Software Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

North America is anticipated to hold the largest share of the global non-profit fundraising software market over the predicted timeframe.

North America is anticipated to hold the largest share of the global non-profit fundraising software market over the predicted timeframe. This region has a high concentration of non-profit organizations and substantial funding from individual donors and corporate entities. For instance, Americans donated $499.33 billion to charity in 2022.

The advanced technological infrastructure in North America boosts the widespread adoption of advanced fundraising software, allowing non-profits to leverage the latest innovations in the tech industry such as data analytics, artificial intelligence, and cloud computing. Additionally, North America has an old culture of philanthropy, further supported by favorable tax policies and government incentives that encourage charitable giving. The presence of major fundraising software providers headquartered in this region also contributes to market growth, as they continuously innovate and bring tailored solutions to meet the evolving needs of non-profits.

Asia Pacific is expected to grow at the fastest pace in the global non-profit fundraising software market during the forecast period. The region's increasing digitalization, industrialization, and the expansion of its non-profit sector are the major factors driving the market growth. Governments and private sectors across Asia-Pacific are investing heavily in digitalization initiatives, facilitating the adoption of advanced fundraising solutions. Additionally, the cultural shift towards philanthropy paired with the rise in high-income individuals drives the regional market growth. For instance, In 2023, Indonesia topped the list of the Charities Aid Foundation's World Giving Index for the seventh year in a row. The country has the highest rates of volunteering and donating in the world, with more than 80% of the population donating money and 63% volunteering.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global non-profit fundraising software market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Bloomerang
• Qgiv
• Fundraise Up
• Handbid
• GoFundMe
• Regpack
• Giveffect
• 360MatchPro
• DonorSearch
• Givebutter
• Causevid
• Bonfire
• OneCause
• Donately
• Donorbox
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In May 2024, the board of directors at software and computing services provider Blackbaud as expected turned down a $4.3 billion acquisition offer from Clearlake Capital Group. The offer, which Blackbaud received in mid-April, was the second made by the Santa Monica, California-based private equity firm.

• In April 2024, Givebutter, the all-in-one nonprofit fundraising and CRM platform, announced that it has closed a $50 million strategic growth investment led by BVP Forge, Bessemer Venture Partners' dedicated investment fund for self-sustaining, growing companies, with participation from existing investor Ardent Venture Partners.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the global non-profit fundraising software market based on the below-mentioned segments: 

Global Non-Profit Fundraising Software Market, By Type of Non-Profit Organizations

• Charities and Foundations
• Membership Organizations
• Educational Institutions
• Religious Institutions
• Healthcare Organizations

Global Non-Profit Fundraising Software Market, By Software Type

• Online Donation Platforms
• Peer-to-Peer Fundraising Tools
• Donor Management Systems
• Grant Management Software

Global Non-Profit Fundraising Software Market, By Deployment

• Cloud-Based
• On-Premises

Global Non-Profit Fundraising Software Market, Regional

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa