Global Non-thermal Pasteurization Market Insights Forecasts to 2033

• The Global Non-thermal Pasteurization Market Size was Valued at USD 2.41 Billion in 2023
• The Market Size is Growing at a CAGR of 19.97% from 2023 to 2033
• The Worldwide Non-thermal Pasteurization Market Size is Expected to Reach USD 14.89 Billion by 2033
• Asia Pacific is Expected to Grow the fastest during the forecast period.

The Non-thermal Pasteurization Market Size is Anticipated to Exceed USD 14.89 Billion by 2033, Growing at a CAGR of 19.97% from 2023 to 2033.  

Market Overview

An alternate method of food processing that can be used to prepare and transform raw ingredients into consumable forms is called non-thermal pasteurization. This alternative food processing technique helps to maintain the food's essential nutrients, flavor, appearance, and other organoleptic qualities by protecting it from high heat. In the beverage sector, non-thermal methods similar to pulse electric field and high pressure processing are becoming more and more popular because they effectively prolong beverage shelf life and inhibit microbiological development. Food is kept at a lower temperature during non-thermal procedures, which preserves its vital flavor, nutrients, and appearance and increases its shelf life. It is anticipated that these components would also encourage demand growth. The market is expanding rapidly due to rising customer demand for healthy and secure food products. Growing consumer interest in natural and organic food products is one of the major developments in the non-thermal pasteurization sector. Customers are choosing natural and organic food products free of artificial additives and preservatives as they become more health conscious. The natural quality of these items can be preserved while increasing their shelf life by the use of non-thermal pasteurization. The demand for non-thermal pasteurization has increased due to the necessity of preserving the nutrients and sensory qualities.

Report Coverage

This research report categorizes the market for the non-thermal pasteurization market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the non-thermal pasteurization market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the non-thermal pasteurization market.

Driving Factors

Due to foodborne illnesses and outbreaks on the rise, consumers are becoming more conscious of the significance of safe food handling procedures. They are searching for food products free of dangerous substances and microorganisms. Techniques for non-thermal pasteurization, such as high-pressure processing and pulsed electric fields, are becoming more and more favored because they may effectively eliminate microbes and increase the shelf life of food products without sacrificing their nutritional content or quality. The rising demand for processed foods, frozen products, and meal preparation has contributed to a rise in requirements for non-thermal pasteurization. Compared to conventional technology, the non-thermal pasteurization technique uses less energy and reduces process times.

Restraining Factors

A barrier for certain businesses could be the large capital and maintenance costs associated with high-pressure processing and pulsed electric field systems. In addition, it is anticipated that increasing concerns about additional labeling requirements for non-thermal pasteurization-based methods could hinder the adoption of technology and hamper market expansion.

Market Segmentation

The non-thermal pasteurization market share is classified into technique, application, and form.

• The high pressure processing segment is expected to hold the largest market share through the forecast period.

Based on the technique, the non-thermal pasteurization market is categorized into high pressure processing, pulse electric field, ultrasonic, and others. Among these, the high pressure processing segment is expected to hold the largest market share through the forecast period. High pressure is used in HPP to deactivate bacteria that cause food spoiling and increase the shelf life of food products. Due to the substance being quite inexpensive and can preserve food without changing its texture or flavor.

• The food segment is expected to grow at the highest CAGR during the forecast period.

The non-thermal pasteurization market is classified by application into food, beverages, and pharmaceuticals. Among these, the food segment is expected to grow at the highest CAGR during the forecast period. Food companies can meet consumer demand by maintaining the freshness and taste of food products like meat and vegetables through the use of the non-thermal pasteurization process. There will consequently be a greater demand for non-thermal pasteurization technological advances for disinfecting food items as customers become more health-conscious and prioritize clean-label foods.

• The solid segment dominated the market with the highest market revenue share through the forecast period.

Based on the form, the non-thermal pasteurization market is categorized into solid and liquid. Among these, the solid segment dominated the market with the highest market revenue share through the forecast period. The non-thermal pasteurization technique is frequently used in processed food products that are in the solid state, including cheese, meat products, jams, jellies, and processed foods. Non-thermal pasteurization technology does not affect the texture or nutritional value of solid food, in contrast with common preservation equipment.

Regional Segment Analysis of the Non-thermal Pasteurization Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

North America is anticipated to hold the largest share of the non-thermal pasteurization market over the predicted timeframe.

North America is projected to hold the largest share of the non-thermal pasteurization market over the forecast period. The food processing industry's growing use of non-thermal pasteurization to prevent microbiological development and prolong shelf life has led to market expansion in the region. Several significant food processing firms, including PepsiCo, Coca-Cola, and Kraft Heinz, are based in the United States and have implemented non-thermal pasteurization methods to ensure food safety and prolong its shelf life. The demand for higher-quality foods and increasing expenditure on research and development for the development of better technologies in the food processing industry are driving the expansion of the non-thermal processing market in the region. The most used non-thermal processing technique in the area is HPP. A rising number of HPP technologies are owned by toll collectors under fee-for-service agreements that accept packaged food and beverages.

Asia Pacific is expected to grow at the fastest CAGR growth of the non-thermal pasteurization market during the forecast period. The development of new non-thermal pasteurization methods like pulsed electric fields (PEF) and ultrasonic waves, the growing adoption of high-pressure processing (HPP) technology, the growing demand for safe, fresh, and minimally processed food products, and the growth in investment and innovation in the non-thermal pasteurization market in Asia Pacific are the main factors driving this growth.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the non-thermal pasteurization market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Hiperbaric
• Thyssenkrupp AG
• Syntegon
• AseptoRay
• Heat and Control, Inc.
• Bettcher Industries, Inc.
• Elea Technology
• Kobe Steel, Ltd
• Harwood Engineering Company, Inc.
• Bosch
• Symbios Technologies
• Chic Freshertech
• Stansted Fluid Powder
• JBT Corporation
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In February 2024, Pulsemaster, a manufacturer of pulsed electric field (PEF) technology, presented an industrial-scale PEF system that has been specially created for the treatment of roots, tubers, vegetables, and fruits. The newest PEF system is highly efficient for large-scale processing operations because it can process up to 10 tons per hour.

• In November 2023, JBT Corporation validated the non-binding proposal to acquire Marel, whose stock is listed on Euronext and Nasdaq. Marel provides cutting-edge solutions and processing equipment to the meat, fish, and poultry industries worldwide. As a result of this acquisition, JBT Corporation ought to be able to improve its capabilities in research and development and expand its range of products.  

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the non-thermal pasteurization market based on the below-mentioned segments: 

Global Non-thermal Pasteurization Market, By Technique 

• High Pressure Processing
• Pulse Electric Field
• Ultrasonic
• Others

Global Non-thermal Pasteurization Market, By Application

• Food
• Beverages
• Pharmaceuticals

Global Non-thermal Pasteurization Market, By Form

• Solid
• Liquid

Global Non-thermal Pasteurization Market, By Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa