North America Soft Drink Market Insights Forecasts to 2033

• The Market Size is Growing at a CAGR of 4.2% from 2023 to 2033.
• The North America Soft Drink Market Size is Expected to Hold a Significant Share by 2033.

The North America Soft Drink Market size is expected to hold a significant share by 2033, at a CAGR of 4.2% during the forecast period 2023 to 2033. 

Market Overview

Soft drinks contribute to a balanced and enjoyable diet. Soft drinks, in addition to water, can help consumers meet their fluid needs. Water is not the only nutrient required for growth, vitality, and good health. Various beverages contain carbohydrates, protein, fat, vitamins, minerals, and water. To meet health standards, soft drink companies are investing more in research and development to improve the overall quality of their products. Soft drinks contribute to a healthy and enjoyable diet. Soft drinks, in addition to water, can help people meet their fluid requirements. Many beverages contain carbohydrates, protein, fat, vitamins, minerals, and water. Consumers are actively looking for alternatives to traditional carbonated soft drinks, which are often high in sugar and artificial ingredients. This has resulted in increased demand for flavored water, unsweetened tea, and natural fruit juices. Soft drink manufacturers are responding by reformulating their products to reduce sugar content and incorporating natural flavors and ingredients to appeal to this health-conscious demographic.

Report Coverage

This research report categorizes the market for the North America soft drink market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the North America soft drink market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the North America soft drink market.                 

Driving Factors

The rise of the middle class in emerging markets has driven the growth of the North American soft drinks market. Innovation and product diversification have emerged as key drivers of the North American soft drinks market. The North American soft drink market has been driven by urbanization and the prevalence of on-the-go lifestyles, which has increased demand for convenient and portable beverages. The expanding e-commerce and direct-to-consumer (DTC) channels have emerged as strong growth drivers in the North American soft drinks market. Consumers are actively seeking alternatives to traditional carbonated soft drinks, which are frequently high in sugar and artificial additives. This has increased the demand for flavored water, unsweetened tea, and natural fruit juices.

Restraining Factors

Rising obesity rates and other related issues are projected to hamper market growth. The number of people who limit their consumption of sugar and high-calorie foods and beverages has grown significantly. This aspect will have a significant impact on the sales of carbonated soft drinks, juices, and other soft drinks. Increased awareness of the importance of obesity and obesity-related illnesses, such as high blood pressure, diabetes, and joint problems, will cause demand for soft drinks to fall significantly in the forecast year. The North American soft drink market will suffer as a consequence.

Market Segment  

• In 2023, the carbonated segment is witnessing significant growth over the forecast period.

Based on product, the North America soft drink market is segmented into carbonated, and non-carbonated. Among these, the carbonated segment is witnessing significant growth over the forecast period. Carbonated soft drinks (CSDs) include beverages like cola, lemon-lime soda, root beer, and other fizzy drinks. Carbonation is accomplished by dissolving carbon dioxide gas under pressure, leading to the distinctive effervescence that customers enjoy. One of the primary benefits of carbonated soft drinks is their refreshing and thirst-quenching properties, which make them a popular choice, particularly in hot weather.  

• In 2023, the hypermarkets & supermarkets segment accounted for the largest revenue share over the forecast period.

Based on distribution channels, the North America soft drink market is segmented into hypermarkets & supermarkets, convenience stores, online, and others. Among these, the hypermarkets & supermarkets segment has the largest revenue share over the forecast period. Hypermarkets and supermarkets play an important role in the North American soft drink market. These large retail outlets offer a diverse selection of beverages, including carbonated soft drinks, fruit juices, bottled water, and other non-alcoholic beverages. One of the primary benefits of shopping for soft drinks in hypermarkets and supermarkets is the large product selection. Customers can browse a variety of brands, flavors, and packaging sizes, making it a convenient one-stop shop for their beverage needs. In addition, hypermarkets and supermarkets play an important role in brand awareness and marketing. Shelf placement, attractive displays, and promotional activities in these stores all have a significant impact on consumer choices. Leading soft drink companies invest heavily in marketing campaigns to secure prime shelf space and capture consumer attention.

• The United States is projected to have the largest share of the North America soft drink market over the forecast period.

Based on region, the United States is projected to have the largest share of the North American soft drink market over the forecast period. The North America soft drink market features a diverse range of offerings, including carbonated soft drinks (CSDs), bottled water, fruit juices, energy drinks, and others. While traditional CSD consumption has remained relatively stable, there is a growing demand for healthier alternatives such as flavored water, functional beverages, and low-sugar options. Health and wellness concerns are significant drivers in United States, resulting in a decrease in sugary soft drink consumption and an increase in demand for products like sparkling water and natural fruit juices. Furthermore, the region has seen an increase in craft and premium soft drink brands catering to discerning consumers looking for distinct flavors and higher-quality ingredients.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the North America soft drink market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• PepsiCo, Inc.
• Nestle S.A.
• The Coca Cola Company
• Keurig Dr Pepper, Inc.
• Monster Beverage Corporation
• Ito En, Ltd.
• Unilever PLC
• Red Bull GmbH
• AriZona Beverage Company LLC
• Appalachian Brewing Company
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at regional, and country levels from 2022 to 2033. Spherical Insights has segmented the North America soft drink market based on the below-mentioned segments:

North America Soft Drink Market, By Product

• Carbonated
• Non-Carbonated

North America Soft Drink Market, By Distribution Channel

• Hypermarkets & Supermarkets
• Convenience Store
• Online
• Others

North America Soft Drink Market, By Region

• US
• Canada
• Mexico
• Rest of North America