Global Shaving Market Insights Forecasts to 2033

• The Global Shaving Market Size was Valued at USD 11.6 Billion in 2023
• The Market Size is Growing at a CAGR of 3.01% from 2023 to 2033
• The Worldwide Shaving Market Size is Expected to Reach USD 15.6 Billion by 2033
•  North America is Expected to Grow the fastest during the forecast period.

The Global Shaving Market Size is Anticipated to Exceed USD 15.6 Billion by 2033, Growing at a CAGR of 3.01% from 2023 to 2033. 

Market Overview

Hair removal products such as electric and manual razors, shaving creams, gels, foams, after-shave and pre-shave products, and accessories are produced and sold in the shaving market. It offers customized solutions to satisfy a range of grooming demands and caters to both men and women. This market targets both regular consumers and business users in the personal care, grooming, and beauty sectors. Moreover, shaving products cater to a variety of grooming needs for people of all ages. They are supplied by a number of platforms, including subscription services, supermarkets, pharmacies, specialty shops, retail establishments, and online retailers. Furthermore, the shaving market is propelled by the growing cosmetics industry, which is driven by higher demands for razors and personal care products. With an increasing emphasis on personal grooming, particularly in corporate settings, greater spending on grooming products is anticipated to boost global shaving market growth. Also, to avoid skin irritation, manufacturers are moving away from harsh chemicals and toward natural alternatives. By providing a more premium, sensory shaving experience, innovations such as activated carbon and cocoa butter increase product attractiveness and drive demand.

Report Coverage

This research report categorizes the market for the global shaving market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the global shaving market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the global shaving market.

Driving Factors

The key factors are a cultural movement toward personal grooming as a lifestyle choice, with a focus on beauty and self-expression. Apart from that, growing awareness of sustainability and eco-friendly products adds to the need for shaving products with a low environmental impact. Furthermore, Notable developments include an increase in demand for sustainable and environmentally friendly shaving solutions. Furthermore, the rise of e-commerce and direct-to-consumer models is reshaping the distribution environment, providing customers with easy access and personalized experiences. Technological improvements and the rise of e-commerce, including subscription services, are propelling growth in the shaving market by improving product innovation and broadening global access.

Restraining Factors

The market may require assistance from the growing tendency to maintain full beards and the popularity of electronic trimmers, which may impede its growth during the forecast period.

Market Segmentation

The global shaving market share is classified into product, distribution channel, and end user.

• The razors and blades segment is expected to hold the largest share of the global shaving market during the forecast period.       

Based on product, the global shaving market is categorized into razors and blades, beard moisturizer, pre-shave cream, and after-shave emulsion. Among these, the razors and blades segment is expected to hold the largest share of the global shaving market during the forecast period. The market for shaving items, particularly razors and blades, is driven by a continuous pursuit of sharpness and longevity. Consumers are increasingly prioritizing shaving products that offer a smooth and effective grooming experience, with a focus on long-term performance. Razor and blade producers are always innovating to improve the sharpness and endurance of their products, thus satisfying the needs of users who value precision and durability in their shaving routines.

• The offline segment is expected to grow at the fastest CAGR during the forecast period.   

Based on the distribution channel, the global shaving market is categorized into offline, and online. Among these, the offline segment is expected to grow at the fastest CAGR during the forecast period.  Consumers prefer in-store experiences and rapid access to products, which drives demand for shaving products through offline channels. Furthermore, offline channels offer a platform for individualized help from sales personnel, which influences purchasing decisions. The physical distribution channel is important for consumers who enjoy tactile sensations and want rapid pleasure when purchasing shaving supplies.  

• The men's segment is expected to hold the largest share of the global shaving market during the forecast period.       

Based on end user, the global shaving market is categorized into men and women. Among these, the men's segment is expected to hold the largest share of the global shaving market during the forecast period. Men of all ages are increasingly adopting grooming routines as a form of self-expression and care. This cultural shift emphasizes the importance of keeping a well-groomed image, driving demand for new and high-quality shaving products customized to the specific demands and preferences of male consumers.

Regional Segment Analysis of the Global Shaving Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

 Asia-Pacific is projected to hold the largest share of the global shaving market over the forecast period.

Asia-Pacific is projected to hold the largest share of the global shaving market over the forecast period. Rising disposable incomes, urbanization, and a growing grooming consciousness in the Asia Pacific all point to a bright future for industry growth. As lifestyles change, particularly in cities, consumers in Asia Pacific are embracing more sophisticated grooming practices.  The region's diversified markets are also experiencing an increase in demand for innovative items such as sophisticated razors and grooming accessories, demonstrating the dynamic and developing nature of the shaving industry in this region.

North America is expected to grow at the fastest CAGR growth of the global shaving market during the forecast period. There is an increased demand for shaving care products in this region. Consumers in this region have a busy and changing lifestyle, which has contributed to a growth in demand for personal care products, as many are utilizing holistic approaches to beauty care.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global shaving market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Procter & Gamble
• Oriflame Holding AG
• GiGi
• Koninklijke Philips N.V.
• Syska India Ltd.
• Harry’s Inc.
• Societe BIC S.A. (BIC)
• Beiersdorf AG
• Church & Dwight Co, Inc.
• Reckitt Benckiser Group plc
• Others

Key Market Developments

• In May 2023, Beiersdorf AG announced the debut of its "made in Leipzig" products at its new sustainable plant in Leipzig-Seehausen. The plant manufactures deodorants, hair sprays, and shaving foams for the European market under the brands NIVEA, 8x4, and Hidrofugal.

• In April 2022, The Edge Well Personal Care Company introduced the Schick Xtreme Men's Bamboo Hybrid Razors. The packaging for flexible blades is entirely recyclable, while the blades themselves are composed of 75% recycled steel.  

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs) 

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the global shaving market based on the below-mentioned segments: 

Global Shaving Market, By Product

• Razors and Blades
• Beard Moisturizer
• Pre-Shave Cream
• After Shave Emulsion

Global Shaving Market, Distribution Channel

• Offline
• Online

Global Shaving Market, By End User

• Men
• Women

Global Shaving Market, By Regional

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa