Global Sparkling Tea Market Insights Forecasts to 2033

• The Global Sparkling Tea Market Size was Valued at USD 421.54 Million in 2023
• The Market Size is Growing at a CAGR of 6.27% from 2023 to 2033
• The Worldwide Sparkling Tea Market Size is Expected to Reach USD 774.21 Million by 2033
• Asia Pacific is Expected to Grow the fastest during the forecast period.

The Sparkling Tea Market Size is Anticipated to Exceed USD 774.21 Million by 2033, Growing at a CAGR of 6.27% from 2023 to 2033.

Market Overview

Sparkling teas are naturally alcohol-free beverages made from the best loose-leaf tea leaves offered worldwide, meticulously fermented, and blended. Unlike de-alcoholised wine, made by alcoholic fermentation and then stripped of the alcohol produced, or sparkling wine, which goes through alcoholic fermentation, sparkling tea develops its unique flavors and elegant character through a delicate fusion of tea, time, and natural fermentation. Sparkling tea is light and pleasant, unlike heavy, sugary sodas. This drink is perfect for those searching for a refreshing non-alcoholic beverage and a healthier soda alternative. A simple and easy way to make sparkling teas is to combine cooled tea with sparkling water, lemonade, tonics, or even ginger beer. The sparkling tea market, boosting its growth with the help of social media channels, influencer collaborations, and health-conscious marketing initiatives, has become crucial in highlighting the advantages and adaptability of sparkling beverages. Brands may improve their exposure and connection with potential customers by strategically leveraging digital channels, given that consumers are more affected by peer recommendations and lifestyle trends. Sparkling tea's versatility has led to its popularity among creative mixologists and home enthusiasts who are experimenting with novel recipes and flavor combinations.

Report Coverage

This research report categorizes the market for the sparkling tea market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the sparkling tea market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the sparkling tea market.

Driving Factors

Sparkling tea is becoming increasingly widespread as individuals seek healthier options. It usually mixes the refreshing aspects of regular tea with the energy of carbonated drinks. One of the key factors propelling the market of sparkling tea is promoting the inherent health advantages of tea drinking. Tea is well-known for its antioxidant qualities and possible health benefits.

Restraining Factors

The intense competition in the larger beverage sector is one of the primary obstacles the sparkling tea business is facing. In addition to the many other creative and healthy beverage categories, sparkling tea has to compete with classic carbonated soft drinks.

Market Segmentation

The sparkling tea market share is classified into product, category, packaging, and distribution channel.

• The green tea segment accounted for the largest revenue share over the forecast period.

Based on the product, the sparkling tea market is categorized into green tea, white tea, yellow tea, black tea, and others. Among these, the green tea segment accounted for the largest revenue share over the forecast period. Green tea is widely known for its high antioxidant content and many health benefits. It may include better metabolism, increased mental clarity, and a lower risk of chronic illnesses, which fits perfectly with the growing trend of people choosing healthier lifestyles. Sparkling green tea provides a special blend of replenishment and health advantages, which appeals to consumers who are seeking drinks that not only satisfy their thirst but also enhance their well-being.

• The no alcohol segment is anticipated to grow at the fastest CAGR during the forecast period.

Based on the category, the sparkling tea market is categorized into no alcohol and alcohol-based. Among these, the no alcohol segment is anticipated to grow at the fastest CAGR during the forecast period. This is driven by the rising demand for calorie-free and low-calorie beverages. The market for non-alcoholic beverages is especially large, drawing consumers who want complex flavors without the negative effects of alcohol. This market niche focuses on consumers who are concerned about their health, specifically millennials and Generation Z, who are choosing a growing number of drinks that complement their wellness-focused lifestyles.

• The glass bottles segment holds the highest market share through the forecast period.

Based on the packaging, the sparkling tea market is categorized into glass bottles, plastic bottles, aluminum cans, and tetra pak. Among these, the glass bottles segment holds the highest market share through the forecast period. Glass is known for its strong barrier characteristics, which help to keep the quality and consistency of sparkling tea by preventing chemical leaching, as opposed to some plastic bottles. This attribute is becoming increasingly relevant to health-conscious consumers who are concerned about hazardous substances that may influence their health.

• The supermarkets and hypermarkets segment dominated the market with the highest market share through the forecast period.

On the basis of distribution channel, the sparkling tea market is categorized by supermarkets and hypermarkets, convenience stores, online retail, specialty tea shops, and cafes and restaurants. Among these, the supermarkets and hypermarkets segment dominated the market with the highest market share through the forecast period. Supermarkets and hypermarkets are the main types of retail spaces where customers can readily find a large selection of sparkling tea products. These sizable stores draw health-conscious consumers seeking sugar-free sodas and other fizzy drinks because of their wide reach and accessibility.

Regional Segment Analysis of the Sparkling Tea Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

North America is anticipated to hold the largest share of the sparkling tea market over the predicted timeframe.

North America is projected to hold the largest share of the sparkling tea market over the predicted timeframe. The growing customer preference for healthier beverages is driving the sparkling tea market. A growing number of individuals are turning away from traditional soft drinks and sugary sodas, which is creating a need for healthier substitutes that are both refreshing and effervescent. The growing wellness movement that prioritizes natural ingredients and practical benefits, along with a greater awareness of health and wellness, are other factors supporting this trend.

Asia Pacific is expected to grow at the fastest CAGR growth in the sparkling tea market during the forecast period. The region's significant tea culture and the rising demand for tea-based beverages are the main drivers of the sparkling tea market. China, Taiwan, and Japan have long been known for their tea-drinking customs, and adding bubbles to traditional tea is now seen as a novel twist. This region's millennial and Gen Z populations are especially interested in trying out new drinks, which has created a thriving market for sparkling teas that are not only refreshing but also have interesting taste combinations and health advantages.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the sparkling tea market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Copenhagen Sparkling Tea Company
• Minna
• Rishi Tea & Botanicals
• Nongfu Spring Co., Ltd.
• DAVIDsTEA
• Saicho Drinks
• Motto Beverage Company
• Spindrift Beverage
• BELLE & CO
• REAL ROYAL FLUSH
• Saicho Drinks
• Fortnum & Mason
• Vitasoy
• Guangzhou WANG Lao JI.
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In June 2024, DavidsTea Inc. launched ready-to-drink cold brew sparkling iced tea beverages in three flavors. To achieve a smooth, authentic taste, each RTD beverage goes through a cold-brew process, which takes up to 24 hours.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the sparkling tea market based on the below-mentioned segments: 

Global Sparkling Tea Market, By Product

• Green Tea
• White Tea
• Yellow Tea
• Black Tea
• Others

Global Sparkling Tea Market, By Category

• No Alcohol
• Alcohol-based

Global Sparkling Tea Market, By Packaging

• Glass Bottles
• Plastic Bottles
• Aluminum Cans
• Tetra Pak

Global Sparkling Tea Market, By Distribution Channel

• Supermarkets and Hypermarkets
• Convenience Stores
• Online Retail
• Specialty Tea Shops
• Cafes and Restaurants

Global Sparkling Tea Market, By Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa