Global Stoma Care Market Insights Forecasts to 2032

• The Global Stoma Care Market Size was valued at USD 3.3 Billion in 2022
• The Market Size is Growing at a CAGR of 6.8% from 2022 to 2032
• The Worldwide Stoma Care Market Size is expected to reach USD 6.4 Billion by 2032
• Asia-Pacific Market is expected to Grow the fastest during the forecast period

The Global Stoma Care Market Size is expected to reach USD 76.39 Billion by 2032, at a CAGR of 6.8% during the forecast period 2022 to 2032.

Stoma care devices are specialized medical tools and equipment designed to assist individuals who have undergone ostomy surgery. It is a piece of prosthetic medical equipment that collects waste from a biological system that has been surgically switched (colon, ileum, or bladder). Because of a congenital disability, bladder cancer, inflammatory bowel disease, diverticulitis, obesity, or other medical issues, an ostomy may be required. Colostomy, urostomy, and ileostomy are the three types. The aging population, rising numbers of stoma-related illnesses, advances in medical technology, and increased awareness and acceptance of ostomy care all contribute to the growth of the stoma care industry. Stoma appliance and accessory developments focus on improving wearability, reducing leakage, increasing comfort, and ensuring patient discretion. Improvements in stoma care products have a direct impact on patient quality of life, making this an important consideration for both manufacturers and physicians. Patient access and market dynamics can be influenced by stoma care costs and insurance coverage.

Driving Factors

The increasing prevalence of inflammatory bowel diseases such as Crohn's disease or ulcerative colitis, diverticular disease, fecal incontinence, and colorectal and intestinal cancer, as well as rising medical costs and the introduction of novel stoma care products, are driving market growth. Colorectal cancer, bladder cancer, and inflammatory bowel disease are the most common reasons for ostomy surgery. Colorectal cancer and inflammatory bowel disease (IBD) are treated with surgical excision of the malignant tumor/part of the intestine. In some cases, an abdominal incision is made through the abdomen to provide a new route for waste evacuation, known as an ostomy. The global number of ostomy procedures has increased as the occurrence of these illnesses has increased, as has exposure to risk factors (such as changing eating habits and increased antibiotic use in children).

Restraining Factors        

Discomfort and risk of skin irritation and infections can pose a significant challenge and impede the market progress. Individuals with stomas often experience discomfort due to the presence of the stoma and the use of stoma care devices. The skin around the stoma is particularly vulnerable to irritation and infections. Adhesive materials used in stoma care devices, if not properly managed, can lead to skin reactions, redness, itching, and breakdown. These challenges can have a direct impact on patient’s willingness to adhere to their stoma care regimen and use stoma care products effectively.

Market Segmentation

By Product Type Insights

The ostomy bags segment dominates the market with the largest revenue share over the forecast period.

Based on product type, the global stoma care market is segmented into product type (ostomy bags {one-piece bags, two-piece bags}, accessories, and others. Among these, the ostomy bags segment is dominating the market with the largest revenue share over the forecast period. Ostomy bags effectively contain bodily waste, reducing leakage and maintaining good hygiene. These bags have built-in filters that help neutralize odors, giving you confidence and comfort in public. Ostomy bags protect the skin around the stoma from waste, minimizing the risk of surgical site infections. Ostomy bags are available in two options including one-piece and two-piece bags. The two-piece systems allow for separate attachment of the pouch and barrier providing protecting the skin from adhesive materials, which helps to reduce the risk of skin irritation. 

By Surgery Type Insights

The colostomy segment is expected to hold the rapid revenue growth of the global stoma care market during the forecast period.

Based on surgery type, the global stoma care market is classified into colostomy, ileostomy, and urostomy. Among these, the colostomy segment is expected to grow at a rapid pace during the forecast period. This is due to an aging population and an increase in the risk of colorectal cancer cases. The growing geriatric population is more vulnerable to colon cancer and other diseases, accelerating the need for colostomy surgeries. Cancer in the elderly and colostomy treatment procedures are expected to grow over the forecast period, contributing to segment growth.

By End-Use Insights

The home care segment is projected to grow at the highest CAGR in the market during the forecast period.

Based on end-uses, the global stoma care market is segmented into hospitals and specialty clinics, Ambulatory Surgical Centers (ASCs), home care settings, and others. Among these, the home care settings segment grows at the highest CAGR growth over the forecast period. The majority of the market share is due to rising demand for home healthcare, increased comfort and flexibility, and patient preference for home care settings. Patients who have had stoma surgeries frequently require stoma care for an extended period. Most people prefer to recover at home rather than in hospitals or clinics. Telemedicine and digital health advancements allow healthcare providers to remotely monitor and guide patients in stoma care management. Without leaving their homes, patients can receive real-time guidance and support from healthcare professionals.

Regional Insights

Europe dominates the market with the largest market share over the forecast period.

Europe is dominating the largest market share over the forecast period. During the forecast period, factors such as an increase in the number of stoma patients due to Crohn's disease and ulcerative colitis or Inflammatory bowel disease (IBD) are expected to drive market growth in Europe. IBD, which includes Crohn's disease and ulcerative colitis, is on the rise in European countries, according to the NCBI. The incidence of ulcerative colitis and Crohn's disease in Europe is increasing year after year, according to the Journal of Crohn's and Colitis. It is estimated that 0.3% of Europe's entire population suffers from Inflammatory bowel disease (IBD). The United Kingdom had the highest incidence, while Eastern and Southern Europe had the lowest.

Asia Pacific market is expected to grow the fastest during the forecast period. To raise awareness among ostomy patients, several nursing centers in this region organize a variety of programs, including motivational programs and educational seminars. The Asia and South Pacific Ostomy Association (ASPOA) organizes “World Ostomy Day” every year to improve ostomate rehabilitation by bringing its goals and needs to the focus of the general public and the global community. Seminars, educational programs, support meetings and lectures, electronic information networks, magazine declarations, articles and advertisements, and video and audio notifications are all examples of activities to raise awareness around the world. As a result, rising consumer awareness is boosting market growth in this region.

List of Key Market Players

• Coloplast A/S
• ConvaTec Group Plc.
• Welland Medical Limited
• B Braun Melsungen AG
• Alcare Co.LTD
• Flexicare Ltd.
• Hollister Inc.
• Salts Healthcare
• Nu-Hope Labs
• Smith & Nephew
• Torbot Group Inc.
• Cymed Micro Skin
• 3M Company
• Others

Key Market Developments

• In February 2022, SenSura Mio, an ostomy product, was launched in Singapore by Coloplast. This product incorporates body fit technology, an elastic adhesive technology that aims to improve ostomates' quality of life. This innovative product launch assisted the company in expanding its geographic presence and increasing its business revenue.

• In June 2021, Welland announced the global launch of Aurum Plus, an advanced ostomy pouch. The flange and body-hugging comfort curves help to reduce the risk of the outlet twisting and obstructing urine flow. This strategic product launch assisted the company in expanding its customer base and improving its product portfolio.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2022 to 2032. Spherical Insights has segmented the global stoma care market based on the below-mentioned segments:

Stoma Care Market, Product Type Analysis

• Ostomy Bags {One-piece Bags, Two-piece Bags},
• Accessories
• Others

Stoma Care Market, Surgery Type Analysis

• Colostomy
• Ileostomy
• Urostomy

Stoma Care Market, System Analysis

• Hospitals & Specialty Clinics
• ASCs
• Home Care Settings
• Others

Stoma Care Market, Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • Uk
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa