Global Ultra-pasteurized Heavy Cream Market Insights Forecasts to 2033

• The Global Ultra-pasteurized Heavy Cream Market Size was estimated at USD 4.80 Billion in 2023
• The Ultra-pasteurized Heavy Cream Market Size is Expected to Grow at a CAGR of around 6.46% from 2023 to 2033
• The Worldwide Ultra-Pasteurized Heavy Cream Market Size is Expected to Reach USD 8.98 Billion by 2033
• Asia Pacific is Expected to Grow the fastest during the forecast period.

The Global Ultra-pasteurized Heavy Cream Market Size was worth around USD 4.80 Billion in 2023 and is predicted to grow to around USD 8.98 Billion by 2033 with a compound annual growth rate (CAGR) of 6.46% between 2023 and 2033. The ultra-pasteurized heavy cream market is being driven by growing demand for dairy products, convenience and quality, rising popularity of coffee culture, innovation and product development and increased use in processed foods.

Market Overview

The ultra-pasteurized heavy cream market refers to the industry focusing on heavy cream products that have undergone ultra-pasteurization. Ultra-pasteurized heavy cream is a high-temperature treated cream or ultra-high-temperature processed cream, which has received such a process to eliminate harmful bacteria and prolong its shelf life while also maintaining a rich flavor and creamy texture. Ultra-pasteurization also preserves the taste, texture, and nutritional properties of cream for longer periods than ordinary pasteurized cream. Moreover, this market focuses on product types such as regular, low-fat, and flavored ones for all consumer preferences. The increasing prominence of premium category dairy products along with the burgeoning food service industry has led to global demand for ultra-pasteurized heavy cream. In addition, the convenience and versatility of this product render it indispensable for different culinary applications ranging from sauces to soups and baked goods and desserts. Furthermore, the smooth texture and deep flavor of ultra-pasteurized heavy cream are attractive to both home chefs and professional chefs, which sees enhanced application across various industries.

Report Coverage

This research report categorizes the ultra-pasteurized heavy cream market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the ultra-pasteurized heavy cream market. Recent market developments and competitive strategies such as expansion, type launch, development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the ultra-pasteurized heavy cream market.

Driving Factors

Ultra-pasteurization helps the heavy cream stay on a shelf for longer, giving a convenient option for both businesses and consumers to store and use over an extended period. This offers less wastage and better management of stock for the retail end-user or food service providers. Moreover, heavy cream was often in demand due to the increase in consumption of various dairy-based products such as sauces, whipped creams, desserts, and coffee add-ins. Ultra-pasteurized heavy cream is fulfilling this growing consumer trend by offering better shelf life and convenience. Producers are creating new forms and types of ultra-pasteurized heavy cream, such as organic and plant-based varieties, to meet shifting consumer demands for healthier or specialty diets, driving further market expansion.

Restraining Factors

Ultra-pasteurized heavy cream will generally be more costly than normal pasteurized cream because of the specialized heat treatment it receives. This may render it less competitive for price-conscious consumers and restrict its take-up in poorer markets.

Market Segmentation

The ultra-pasteurized heavy cream market share is classified into product type, application, distribution channel, and end user.

• The liquid ultra-pasteurized heavy cream segment accounted for the highest share in 2023 and is projected to grow at a substantial CAGR during the forecast period.

Based on the product type, the ultra-pasteurized heavy cream market is divided into liquid ultra-pasteurized heavy cream, whipped ultra-pasteurized heavy cream, and powdered ultra-pasteurized heavy cream. Among these, the liquid ultra-pasteurized heavy cream segment accounted for the highest share in 2023 and is projected to grow at a substantial CAGR during the forecast period. The growth is attributed to liquid ultra-pasteurized heavy cream, which is extremely versatile for use in sauces, soups, drinks like coffee and lattes, as well as desserts. With its convenient nature, it holds a greater advantage than whipped cream for general culinary purposes.

• The dairy products segment accounted for the majority share in 2023 and is anticipated to grow at a significant CAGR during the forecast period.

Based on the application, the ultra-pasteurized heavy cream market is divided into dairy products, bakery & confectionery, and foodservice & hospitality. Among these, the dairy products segment accounted for the majority share in 2023 and is anticipated to grow at a significant CAGR during the forecast period. The growth is driven by heavy cream with ultra-pasteurization being used in several dairy products like ice cream, yogurt, butter, cheese, and cream sauces. In regions with strong dairy cultures, increased demand for premium dairy products contributes to larger segments under dairy products. Ultra-pasteurized heavy cream is in great demand for the production of high-quality indulgent dairy products like premium ice cream and cream-based desserts.

• The supermarkets & hypermarkets segment accounted for a significant share in 2023 and is anticipated to grow at a remarkable CAGR during the forecast period.

Based on the distribution channel, the ultra-pasteurized heavy cream market is divided into supermarkets & hypermarkets, convenience stores, and online retail. Among these, the supermarkets & hypermarkets segment accounted for a significant share in 2023 and is anticipated to grow at a remarkable CAGR during the forecast period. The segmental growth is due to hypermarkets and supermarkets usually stocking numerous brands and packaging, and as such, the ultra-pasteurized heavy cream will be relatively easy for customers to access. These shops usually restock the product regularly, so the customer can always get it when needed. Hypermarkets and supermarkets usually offer promotions, discounts, and loyalty schemes, which entice customers in search of quality products such as ultra-pasteurized heavy cream at affordable prices.

• The food & beverage segment accounted for the biggest share in 2023 and is anticipated to grow at a substantial CAGR during the forecast period.

Based on the end user, the ultra-pasteurized heavy cream market is divided into food & beverage, cosmetics & personal care, and pharmaceuticals. Among these, the food & beverage segment accounted for the biggest share in 2023 and is anticipated to grow at a substantial CAGR during the forecast period. The growth is attributed to the high demand for ultra-pasteurized heavy cream in the food industry, which is driven by the increasing consumer preference for premium, rich indulgences such as very expensive gourmet ice creams, high-quality whipped attachments, and creamy sauces. It also finds applications in the production of ready-to-eat meals, processed foods, and dairy products such as cream cheese, sour cream, and flavored milk. These areas for application continue to propel the growth of the food and beverage industry in the ultra-pasteurized heavy cream market.

Regional Segment Analysis of the Ultra-pasteurized Heavy Cream Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

North America is anticipated to hold the largest share of the ultra-pasteurized heavy cream market over the predicted timeframe.

North America is anticipated to hold the largest share of the ultra-pasteurized heavy cream market over the predicted timeframe. There is robust consumer demand for quality dairy foods in the U.S. and Canada, such as premium ice cream, cream sauces, and coffee creamers. North American dairy processors and brands have made ultra-pasteurized heavy cream widely available in supermarkets and food service channels. The expansion of North America's restaurant, bakery, and café industries remains a driving force for ultra-pasteurized heavy cream demand.

Asia Pacific is expected to grow at a rapid CAGR in the ultra-pasteurized heavy cream market during the forecast period. With the increasing urbanization and disposable incomes, consumers in the APAC region are increasingly adding dairy-based items to their diets, thus fueling demand for products such as ultra-pasteurized heavy cream. The use of western-style diets, coffee culture, cakes, pastries, and high-quality dairy products is also boosting demand for ultra-pasteurized heavy cream. Increased consumer demand for high-quality, long-shelf-life dairy products drives ultra-pasteurized heavy cream growth in nations such as China and India.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the ultra-pasteurized heavy cream market along with a comparative evaluation primarily based on their type of offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes type development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Fonterra
• Agropur
• Organic Valley
• Dean Foods
• Arla Foods
• Bye Dairy
• Rockview Farms
• Emborg
• Darigold
• Upstate Niagara Cooperative
• Oldenburger
• Lactalis
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Development

• In April 2022, Saputo Inc. initiated a new promotional campaign for its ultra pasteurized heavy cream products to increase brand recall among consumers. The campaign encompasses digital advertising, social media outreach, and store promotions.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2023 to 2033. Spherical Insights has segmented the ultra-pasteurized heavy cream market based on the below-mentioned segments: 

Global Ultra-pasteurized Heavy Cream Market, By Product Type

• Liquid Ultra-pasteurized Heavy Cream
• Whipped Ultra-pasteurized Heavy Cream
• Powdered Ultra-pasteurized Heavy Cream

Global Ultra-pasteurized Heavy Cream Market, By Application

• Dairy Products
• Bakery & Confectionery
• Foodservice & Hospitality

Global Ultra-pasteurized Heavy Cream Market, By Distribution Channel

• Supermarkets & Hypermarkets
• Convenience Stores
• Online Retail

Global Ultra-pasteurized Heavy Cream Market, By End User

• Food & Beverage
• Cosmetics & Personal Care
• Pharmaceuticals

Global Ultra-pasteurized Heavy Cream Market, By Regional Analysis

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa