United States Aromatherapy Market Insights Forecasts to 2033

• The United States Aromatherapy Market Size was valued at USD 0.85 Billion in 2023
• The Market is Growing at a CAGR of 10.22% from 2023 to 2033
• The United States Aromatherapy Market Size is Expected to reach USD 2.25 Billion By 2033

The United States Aromatherapy Market Size is Anticipated to exceed USD 2.25 Billion by 2033, Growing at a CAGR of 10.22% from 2023 to 2033. The growing awareness about the therapeutic benefits of essential oils and the approval of organic essential oils for disease treatment is driving the growth of the aromatherapy market in the United States.     

Market Overview

Aromatherapy is a holistic treatment practice based on the use of aromatic materials (natural plant extracts/ essential oil), including essential oils and other aroma compounds to enhance physical and emotional health and well-being. It is a complementary therapy or a form of alternative medicine also known as essential oil therapy. The blends of essential oils are used for topical application, massage inhalation, or water immersion. Aromatherapy helps to manage pain, ease digestion, boost relaxation, improve mood, and relieve menstrual symptoms. U.S. is one of the leaders in aromatherapy retail, according to a SPINS survey. The numerous adverse effects of medications for pain or common illnesses, especially the common cold encourage users to switch to natural essential oils. Essential oils have the potential to naturally treat these conditions. For instance, rosemary oil can alleviate symptoms of both cold & cough, and headache when inhaled, or can be topically used in skin & hair care. Aromatherapy has gained more recognition in the fields of science and medicine.  

Report Coverage

This research report categorizes the market for the U.S. aromatherapy market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the aromatherapy market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the U.S. aromatherapy market.

Driving Factors

The rising awareness about the therapeutic benefits of essential oils is the major factor responsible for driving the market. According to the estimates by the US Census Bureau, there is approximately 72 million millennial population and this age group has bolstered the aromatherapy market in the US. Aromatherapy is also used for patients with burn injuries effective for reducing pain of second and third-degree burns as per NCBI report. In addition, the rising prominence of health and self-care with the increasing trend of at-home treatments raising the market demand for aromatherapy.  The swift growth of the essential oil retail organic sector and the approval of organic essential oil have collectively aided the market growth.

Restraining Factors

Various adverse effects associated with aromatherapy are expected to restrain the market.

Market Segmentation

The United States Aromatherapy Market share is classified into product, mode of delivery, application, and end-use.

• The consumables segment is expected to hold a significant CAGR of the United States aromatherapy market during the forecast period.

The United States aromatherapy market is segmented by product into consumables and equipment. Among these, the consumables segment is expected to hold a significant CAGR of the United States aromatherapy market during the forecast period. The aromatherapy consumable segment is further divided into essential oil and carrier oils. The growing usage of essential oil for therapeutic applications fuels the market growth in the consumable segment.

• The topical application segment held the largest market share of the United States aromatherapy market.

The United States aromatherapy market is segmented by mode of delivery into topical application and aerial diffusion. Among these, the topical application segment holds the largest market share of the United States aromatherapy market. The rising preference for topical application for various skin condition. Essential oils are easily absorbed into the bloodstream when applied by massage, compresses, or lotions, thus interacting with the body's systems. Thus, topical application of aromatherapy promote targeted therapy inside the body. 

• The relaxation segment has dominated the U.S. aromatherapy market in 2023.

The United States aromatherapy market is segmented by application into skin and hair care, relaxation, pain management, insomnia, cold and cough, and scar management. Among these, the relaxation segment has dominated the market in 2023. Due to the increasing prevalence of anxiety and stress surges the demand for aromatherapy. Aromatherapy decreases stress and anxiety, improves sleep quality, boosts mood, increases muscular relaxation, and stimulates the mind-body connection.    

• The home-use segment is expected to grow at the fastest CAGR growth of the U.S. aromatherapy market during the forecast period.

 The United States aromatherapy market is segmented by end-use into hospitals and clinics, home use, spa and wellness centers, and yoga & meditation centers. Among these, the home-use segment is expected to grow at the fastest CAGR growth of the U.S. aromatherapy market during the forecast period. The growing use of aromatherapy at home enhances the market growth in the home-use segment. It provide body relaxation, pain management, treating cold and coughs, insomnia, and skin as well as hair management.     

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the U.S. aromatherapy market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Edens Garden
• Frontier Natural Products Co-op
• Young Living Essential Oils
• Plant Therapy Essential Oils
• doTERRA International
• Mountain Rose Herbs
• Rocky Mountain Oils
• FLORIHANA
• Biolandes
• Falcon Essential Oils
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at the United States, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the United States Aromatherapy Market based on the below-mentioned segments:

United States Aromatherapy Market, By Product

• Consumables
• Equipment

United States Aromatherapy Market, By Mode of Delivery

• Topical Application
• Aerial Diffusion

United States Aromatherapy Market, By Application

• Skin and Hair Care
• Relaxation
• Pain Management
• Insomnia
• Cold and Cough
• Scar Management

United States Aromatherapy Market, By End-use

• Hospitals and Clinics
• Home Use
• Spa and Wellness Centers
• Yoga & Meditation Centers