United States Electric Shavers Market Insights Forecasts to 2033

• The United States Electric Shavers Market Size was valued at USD 3.44 Billion in 2023.
• The Market is Growing at a CAGR of 8.87% from 2023 to 2033
• The U.S. Electric Shavers Market Size is Expected to Reach USD 8.05 Billion by 2033

The United States Electric Shavers Market is anticipated to exceed USD 8.05 Billion by 2033, growing at a CAGR of 8.87% from 2023 to 2033. The growing expansion of e-commerce, disposable income, and the launch of high-quality grooming tools are driving the growth of the electric shavers market in the United States.

Market Overview

An electric shaver (also known as the dry razor, electric razor, or simply shaver) is a razor with an electrically powered rotating or oscillating blade, powered by a small DC motor, which is powered by mains electricity. The electric shaver usually does not require the use of shaving cream, soap, or water. Some electric shavers are water-resistant that used to be cleaned in water. For wet shaving, wet/dry shavers are used and the units can be used in wet environments. Such models are always battery-powered and usually the electronics will not allow turning the unit on while the charging adapter is plugged in. Coolskin Nivea for Men Shaver by Philips is designed specifically for wet shaving using special NIVEA gel in special cartridges for closer cut/smooth gliding and protecting skin irritation. Many modern ones are powered using rechargeable batteries. The design of a lady shaver for shaving body hair is usually similar to a man's foil shaver. Often a shaving attachment is a feature of an epilator which is supplied as a separate head attachment (different from the epilating one).  Traditional men's shavers are designed for shaving facial hair. However, products such as BodyGroom by Philips/Norelco are made specially to facilitate the shaving of body hair.

Report Coverage

This research report categorizes the market for the US electric shavers market based on various segments and regions and forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the electric shavers market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the electric shavers market.

Driving Factors

Rise in e-commerce sales and the expansion of the e-commerce industry. The online platforms provide a convenient and accessible option for a wide range of electric shavers brands and models. Further, the rising disposable income of consumers in the US is also responsible for propelling the market. The launch of innovative products. For instance, the launch of The Lawn Mower 5.0 Ultra signal growth in the market is leveraging market growth of electric shavers.  The introduction of advanced blade technologies such as self-sharpening and skin-conforming blades with sharper, more durable blades that enhance shaver performance and longevity is expected to drive the US electric shaver market.

Restraining Factors

The high cost and the availability of other conventional alternatives are hindering the market.

Market Segmentation

The United States Electric Shavers Market share is classified into product and end-use.

• The clippers & accessories segment dominates the market with the largest market share during the forecast period.

The United States electric shavers market is segmented by product into foil shaver, rotary shaver, wet/dry shaver, and clippers & accessories. Among these, the clippers & accessories segment dominates the market with the largest market share during the forecast period. Hair clippers are the hair-cutting tools for cutting long hair or full beards. Further, its lower pricing compared to other types of shavers is responsible for driving the market in the clippers segment.

• The male segment accounted for the largest market share in 2023.

Based on the end-use, the United States electric shavers market is divided into male and female. Among these, the male segment accounted for the largest market share in 2023. As per estimation, about 94% i.e. 143 million of the men population in the US shave out of which 36% use electric razors i.e. 52 million men population use electric shavers. Thus, a high population of men using electric shavers is contributing to the market growth.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the US electric shavers market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Koninklijke Philips N.V.
• Panasonic Corporation
• Shanghai Flyco Electrical Appliance Co Ltd
• MANSCAPED
• Remington
• Procter & Gamble (P&G)
• Wahl Clipper Corporation
• Andis Company Inc.
• Conair Corporation
• Dollar Shave Club
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Market Segment

This study forecasts revenue at United States, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the United States Electric Shavers Market based on the below-mentioned segments:

United States Electric shavers Market, By Product

• Foil Shaver
• Rotary Shaver
• Wet/Dry Shaver
• Clippers & Accessories

United States Electric shavers Market, By End-Use

• Male
• Female