United States Shower Heads Market Size, Share, and COVID-19 Impact Analysis, By Type (Handheld, Fixed, and Dual-Purpose), By Application (Residential and Commercial), and United States Shower Heads Market Insights, Industry Trend, Forecasts to 2033.

United States Shower Heads Market Insights Forecasts to 2033

• The U.S. Shower Heads Market Size was Valued at USD 1.90 Billion in 2023
• The United States Shower Heads Market Size is Growing at a CAGR of 7.32% from 2023 to 2033 
• The USA Shower Heads Market Size is Expected to Reach USD 3.85 Billion by 2033 

The USA Shower Heads market size is Anticipated to Exceed USD 3.85 Billion by 2033, Growing at a CAGR of 7.32% from 2023 to 2033. The U.S. Shower Heads Market is Influenced by home remodeling trends, smart technology, and water efficiency. The Growing demand for high-performance, Eco-friendly, and luxury shower solutions continues to drive market growth.

Market Overview

United States shower heads market is the sector dealing with designing, manufacturing, and selling shower heads for domestic, commercial, and industrial purposes. The market covers different types of shower heads, like handheld, rain, multi-functional, high-pressure, and environment-friendly shower heads. Moreover, the U.S. shower heads market is supported by innovation, water conservation, and smart integration. Home remodelling trends, green laws, and end-user demand for high-performance and luxury shower experiences fuel growth. Growing e-commerce, personalisation trends, and energy-efficient solutions further boost the market potential and appeal to both residential and commercial consumers. Furthermore, the U.S. shower heads market is highly fragmented, owing to the presence of several globally known players along with regional players. A few of the major players in the U.S. shower heads market include Kohler Co., Masco Corporation, Moen, Inc., Fortune Brands Innovations Inc., Delta Faucet, and others. For instance, Kohler Co. produces kitchen and bath appliances, engines & power generation systems, furniture & decorative products, and home interiors & tiles. In the kitchen and bath segment, it produces sinks & faucets, toilet seating, bathing products, mirrors & vanities, kitchen faucets, shower doors, and lighting products. Its products include furniture and decorative products, such as ceramics, wood tiles, beds, tables, and other accessories.

Report Coverage

This research report categorizes the market for the US shower heads market based on various segments and regions forecasts revenue growth and analyses trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the U.S. shower heads market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the USA shower hads market.

Driving Factors

The market for U.S. shower heads is driven by urbanization, growing disposable incomes, and expanding water conservation awareness. Government policies encouraging low-flow shower heads increase demand, and smart and high-pressure technology innovations improve user experience. Growing home remodeling trends and the popularity of spa-like luxury bathrooms also fuel market growth. Moreover, Masco Corporation is involved in designing, producing, and distributing home improvement and building products. The company markets its products to plumbers, building contractors, remodelers, smaller retailers, and consumers. The company had four segments: Plumbing Products, Decorative Architectural Products, Cabinetry Products, Windows, and Other Specialty Products.

Restraining Factors

High price of advanced diagnostic equipment, restrictive reimbursement programs, and concern regarding accuracy with rapid testing prevent market growth. Furthermore, the dearth of specialized professionals and compliance issues delay uptake in small animal veterinary practices.

Market Segmentation

The U.S. United States shower heads market share is classified into type and application.

• The fixed segment accounted for the largest share of the US shower heads market in 2023 and is anticipated to grow at a significant CAGR during the forecast period.

On the basis of type, the United States shower heads market is divided into handheld, fixed, and dual-purpose. Among these, the fixed segment accounted for the largest share of the United States shower Heads market in 2023 and is anticipated to grow at a significant CAGR during the forecast period.   This is because they are economical, easy to install, and have extensive applications in residential and commercial environments. Their long lifespan, water-saving designs, and a variety of styles make them the most suitable for homeowners, hotels, and developers, resulting in sustained demand.  

• The residential segment accounted for a substantial share of the U.S. shower heads market in 2023 and is anticipated to grow at a rapid pace during the projected period.              

On the basis of application, the U.S. shower heads market is divided into residential and commercial. Among these, the residential segment accounted for a substantial share of the U.S. Shower Heads market in 2023 and is anticipated to grow at a rapid pace during the projected period. This is because of expanding home remodeling, growing demand for water-conserving fixtures, and consumer desire for high-end features. Expanding urban residential development and do-it-yourself home remodeling trends also fuel the dominance of residential installations over commercial uses.

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the USA shower heads market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• Moen, Inc.
• Delta Faucet
• Kohler Co.
• Hansgrohe USA
• Grohe
• Masco Corporation
• American Standard
• Fortune Brands Innovations Inc.
• TOTO
• Jacuzzi Brands LLC
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting and Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

Recent Developments

• In May 2024, Marcone's parent company Speakman launched the Speakman Neo Exhilaration filtered handheld showerhead. This advanced product filters bacteria and chemicals from shower water for healthier skin, hair, and air. The product has fourth-generation filtration technology, four spray functions, pause control and a corrosion-resistant chrome finish and has polished chrome 1.75 and 2.0 GPM flow rates. Speakman remains at the forefront of plumbing innovation with a focus on performance, sustainability, and well-being in residential and commercial markets.

Market Segment

This study forecasts revenue at the USA, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the US shower heads market based on the below-mentioned segments:

United States Shower Heads Market, By Type 

• Handheld
• Fixed
• Dual-Purpose

United States Shower Heads Market, By Application

• Residential
• Commercial