Global Vehicle Roadside Assistance Market Insights Forecasts to 2033 

• The Global Vehicle Roadside Assistance Market Size was Estimated at USD 24.34 Billion in 2023
• The Market Size is Expected to Grow at a CAGR of around 5.43% from 2023 to 2033 
• The Worldwide Vehicle Roadside Assistance Market Size is Expected to Reach USD 41.32 Billion by 2033 
• North America is Expected to Grow the fastest during the forecast period.  

The Global Vehicle Roadside Assistance Market Size is predicted to grow from USD 24.34 Billion in 2023 to USD 41.32 Billion by 2033 at a CAGR of 5.43% during the forecast period. The market is growing rapidly because of increasing vehicle ownership, high casualty incidents due to technical faults, and the increasing popularity of autonomous cars.

Market Overview

The vehicle roadside assistance market is the industry that refers to the segment of the automotive industry that requires vehicle assistance due to mechanical faults during rides. This service is provided by the automaker or other service providers. The service provides support in the event of a collision or vehicle malfunction. In addition to mechanical and electrical repairs, roadside vehicle assistance also provides on-site assistance for other roadside issues, such as dead batteries or flat tires. As the automotive industry becomes more competitive, automakers are offering their customers round the clock vehicle roadside assistance. An increase in requests for automotive connectivity solutions, including weather alerts, road safety alerts, and other emergency and road safety solutions. The high frequency of road crashes and growing road safety concerns among the worldwide population are expected to boost market growth in the coming years. 

Report Coverage

This research report categorizes the global vehicle roadside assistance market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the global vehicle roadside assistance market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the global vehicle roadside assistance market.  

Driving Factors

The primary reason for market expansion is mechanical defects in vehicle alignment cause a high rate of casualties in road incidents.  Also, the market is propelled by automobile development via technical breakthroughs for instance AI, IoT, and GPS tracking integrated into assistance systems to improve the optimization of functionality and help to analyze. It will be configuring some factors such as traffic percentage, location, and requirement of the service needed according to the real-time data. Hence integration of such kind of technology gives faster response and precise service which assist in reducing the time requirement and gives better results for consumers. In addition, the rising adoption of EVs drives the market because of their constant requirement for regular monitoring and the maintenance of their spare parts. Sometimes there will be a battery-swapping necessity because of charging issues and battery defects. As a result, the growing number of electric vehicles on the road is driving up demand for battery assistance services, which is driving market expansion.

Restraints and Challenges

The global vehicle roadside assistance market growth is being restricted because of limited authorized providers in some regions because of this customers waiting for a long lag. Also, it could be high in cost due to single operator or might be high price of operating units. In addition, there will be slight threats due to cyber security because service platforms become more interconnected through the internet. This will lead to a data breach.

Market Segmentation

The global vehicle roadside assistance market share is classified into vehicle type, service type, and provider.

• The passenger car segment dominated the global vehicle roadside assistance market in 2023 and is anticipated to grow at a significant pace during the forecast period.

Based on the vehicle type, the global vehicle roadside assistance market is categorized into passenger car and commercial vehicle. Among these, the passenger vehicle segment dominated the global vehicle roadside assistance market in 2023 and is anticipated to grow at a significant pace during the forecast period. This segment contributed to the market's new opportunities due to providing versatile categories according to consumer preference and their financial wages. Furthermore, the manufacturer of the passenger car includes vehicle roadside assistance service for a free warranty.

• The towing segment held the largest share of the global vehicle roadside assistance market in 2023 and is projected to grow at a substantial pace during the forecast period. 

Based on the service type, the global vehicle roadside assistance market is divided into towing, tire replacement, fuel delivery, and others. Among these, the towing segment held the largest share of the global vehicle roadside assistance market in 2023 and is projected to grow at a substantial pace during the forecast period. This segmental growth contributed to the market exposure due to the violation of traffic rules and increasing road incidents. Sometimes it is useful in urban areas for regulating sideway traffic.

• The auto manufacturer segment accounted for the largest share of the global vehicle roadside assistance market in 2023 and is projected to grow at a significant pace during the forecast period.

Based on the services provider, the global vehicle roadside assistance market is categorized into Auto Manufacturers, Motor Insurance, Independent Warranty, and Automotive Clubs. Among these, the auto manufacturer segment accounted for the largest share of the global vehicle roadside assistance market in 2023 and is projected to grow at a significant pace during the forecast period. This segmental growth contributed to the market expansion because auto manufacturers offered warranty schemes or service packages according to consumer requests. In addition, this integration guarantees that assistance is easily accessible in the event of a breakdown and offers car owners a smooth experience.

Regional Segment Analysis of the Vehicle Roadside Assistance Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

Europe is projected to hold the largest share of the global vehicle roadside assistance market in the forecast period.

Europe is projected to hold the largest share of the global vehicle roadside assistance market in the forecast period. The region makes its dominant position in the worldwide market due to rising environmental consciousness, technological advancements in automobile sectors, and strong government support. Towing, on-the-spot roadside assistance, and subscription auto maintenance to keep the vehicle in top condition are among the services offered by the business. The population's high level of disposable income and strong awareness of vehicle roadside assistance services are expected to fuel market expansion in the years to come. Furthermore, the higher premium car business in Europe is propelling market expansion.
 

North America is expected to grow at the fastest pace in the global vehicle roadside assistance market during the forecast period. The market is expanding in the area due to the use of connected cars and telematics technologies. Furthermore, the region noticed an increase in the integration of roadside assistance with insurance policies, which broadens the popularity of a product while rendering it more accessible to a wider range of consumers, propelling the market's expansion. Roadside assistance services are more needed as the variety of vehicles on the road keeps growing because breakdowns and accidents are more likely to occur. Additionally, the majority include roadside vehicle assistance services in their customer service and after-sales support packages. Roadside assistance providers and OEMs frequently collaborate to provide these services to their clientele.
 

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global vehicle roadside assistance market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

List of Key Companies

• AutoVantage
• Paragon Motor Club
• Good Sam Enterprise, LLC
• Access Roadside Assistance
• Honk Technologies
• National General Insurance
• ASSURANT, INC.
• RESCUE Vehicle Services Private Ltd.
• Emirates Insurance Co.
• CHUBB LIMITED
• Prime Assistance Inc.
• Arabian Automobile Association
• Chevrolet
• Ford Motor Company
• Nissan Motor Corporation
• ARC Europe SA
• SOS International A/S
• Allianz Partners
• Others

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs) 

Key Market Developments

• In November 2024, GoMechanic's Top Assist program introduced 24/7 nationwide roadside assistance services starting at just Rupees 99 during the introductory period. The services include emergency towing, flat tire repairs, battery jumpstarts, lockout assistance, fuel delivery, and even medical assistance.
• In October 2024, Omoda partnered with the RAC to offer a comprehensive roadside assistance package for their electric Omoda E5 models. This partnership provides free roadside assistance for the first year, which renews annually when the car is serviced at an Omoda dealership. The coverage includes transportation to the nearest dealer if the car can't be fixed on the spot.
• In September 2024, AUTO I CARE recently expanded its roadside assistance services to include electric two-wheelers from all manufacturers across India. This move aims to address the growing need for reliable after-sales support in the EV market. With a network of over 58,000 garages in 1,100 cities, AUTO I CARE is well-positioned to provide comprehensive services such as 24/7 roadside assistance, battery management, tire repairs, regular maintenance, and emergency repairs.

Market Segment

This study forecasts revenue at global, regional, and country levels from 2023 to 2033. Spherical Insights has segmented the global vehicle roadside assistance market into the below-mentioned segments: 

Global Vehicle Roadside Assistance Market, By Vehicle Type

• Passenger Car
• Commercial Vehicle

Global Vehicle Roadside Assistance Market, By Service Type

• Towing
• Tire Replacement
• Fuel Delivery
• Others

Global Vehicle Roadside Assistance Market, By Provider

• Auto Manufacturers
• Motor Insurance
• Independent Warranty
• Automotive Clubs

Global Vehicle Roadside Assistance Market, By Regional

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa