Global Video Streaming Software Market Insights Forecasts to 2033

• The Global Video Streaming Software Market Size was Valued at USD 12.83 Billion in 2023
• The Market Size is Growing at a CAGR of 17.38% from 2023 to 2033
• The Worldwide Video Streaming Software Market Size is Expected to Reach USD 63.72 Billion By 2033
• Asia Pacific is Expected to Grow the fastest during the Forecast period.

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The Global Video Streaming Software Market Size is Anticipated to Exceed USD 63.72 Billion by 2033, Growing at a CAGR of 17.38% from 2023 to 2033.

 

Market Overview

Video streaming software is a software delivery channel that enables people to watch videos online. It often involves live streaming, video-on-demand streaming, transcoding, and content management. A wide range of enterprises employ video streaming software, including media and entertainment companies, educational institutions, and gaming companies. AI is finding applications in a wide range of fields, including video streaming software. Many live streaming providers use machine learning, artificial intelligence, and deep learning to provide their services more efficiently to customers. AI enables businesses to encode, organize, and disseminate data that will improve the digital landscape. It also helps to regulate illicit material and prevent copyright infringement. Furthermore, 5G technology has enormous implications for the adoption and growth of video streaming software, transforming how information is provided, viewed, and monetized. 5G provides extremely fast download and upload rates, which greatly reduces latency and allows for seamless streaming of high-definition and even 4K video content on mobile devices. For example, 5G allows consumers to stream high-quality videos on the go without buffering or delays, improving the whole viewing experience. Support for 5G edge computing capabilities could transform video streaming by putting processing power closer to the end user. Thus, such factors are boosting the market growth in the forecast period.

 

Report Coverage

This research report categorizes the market for the global video streaming software market based on various segments and regions forecasts revenue growth and analyzes trends in each submarket. The report analyses the key growth drivers, opportunities, and challenges influencing the global video streaming software market. Recent market developments and competitive strategies such as expansion, product launch, and development, partnership, merger, and acquisition have been included to draw the competitive landscape in the market. The report strategically identifies and profiles the key market players and analyses their core competencies in each sub-segment of the global video streaming software market.

 

Driving Factors

These platforms provide a diverse selection of on-demand material, such as movies, television shows, documentaries, and original programming. In response to the increased demand for VOD streaming, video streaming software providers have created a variety of technologies to meet the demands of content creators, broadcasters, and streaming platforms. For example, software solutions like Brightcove, JW Player, and Kaltura provide extensive VOD streaming capabilities such as content management, transcoding, monetization, and analytics. These systems enable content creators to provide high-quality on-demand video experiences across multiple devices and platforms, resulting in increased user engagement and revenue creation. Furthermore, the use of VOD streaming has spread beyond traditional entertainment to industries such as education, healthcare, and business.

 

Restraining Factors

The biggest issues facing companies that provide video streaming software is online privacy. Downloading unlicensed content is always prohibited because it goes against the copyright holder's consent. Such violations result in a loss of income for video streaming software vendors. Furthermore, persistent piracy might expose users to viruses, faulty discs, and legal implications. As a result, these factors are projected to impede the growth of the worldwide video-streaming software market over the forecast period.

 

Market Segmentation

The global video streaming software market share is classified into type, connected device and end user.

 

• The live streaming segment is expected to hold the largest share of the global video streaming software market during the forecast period.   

Based on the type, the global video streaming software market is categorized into live streaming, and video-on-demand streaming. Among these, the live streaming segment is expected to hold the largest share of the global video streaming software market during the forecast period. Live streaming is a dynamic and growing feature in the video streaming software market, allowing users to broadcast real-time video material over the internet to a global audience. This technology has grown exponentially in recent years, owing to developments in internet infrastructure, the proliferation of mobile devices, and the rise of social media platforms. Live streaming has become a dominant force in the digital environment, with platforms like Twitch, YouTube Live, and Facebook Live seeing considerable user engagement and audience statistics.

 

• The mobile devices segment is expected to grow at the fastest CAGR during the forecast period.   

Based on the connected device, the global video streaming software market is categorized into streaming sticks & media players, mobile devices, and others. Among these, the mobile devices segment is expected to grow at the fastest CAGR during the forecast period. Mobile devices have become crucial to the video streaming software business, with smartphones and tablets serving as the key platforms for viewing digital content while on the go. The Netflix mobile app allows users to view a wide library of films and TV series directly from their smartphones or tablets. Users may establish personalized profiles, receive suggestions based on their viewing history, and download content for offline viewing, making it a popular platform for mobile streaming. Another way TikTok has established itself as a major force in short-form video production is through its smartphone app, which allows users to make, share, and discover short films ranging from comedy sketches to lip-syncing performances.

 

• The academia & education segment is expected to hold a significant share of the global video streaming software market during the forecast period.

Based on the end user, the global video streaming software market is categorized into media & entertainment, BFSI, academia & education, and healthcare. Among these, the academia & education segment is expected to hold a significant share of the global Video Streaming Software market during the forecast period. The number of internet users who consume visual content has skyrocketed and is likely to continue to rise over the next several years, as will the use of video streaming services for educational purposes. Live educational video streaming and broadcasting have the potential to be powerful engagement tools for teaching, knowledge sharing, and training delivery. Video material is getting more prominent in the field of education.

 

Regional Segment Analysis of the Global Video Streaming Software Market

• North America (U.S., Canada, Mexico) 
• Europe (Germany, France, U.K., Italy, Spain, Rest of Europe)
• Asia-Pacific (China, Japan, India, Rest of APAC)
• South America (Brazil and the Rest of South America) 
• The Middle East and Africa (UAE, South Africa, Rest of MEA)

 

North America is projected to hold the largest share of the global video streaming software market over the forecast period.

 

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North America is projected to hold the largest share of the global video streaming software market over the forecast period. Technological advancements are driving up demand for online streaming content. North America is home to the largest video streaming software industry companies, making it the leading provider of solutions, products, and services. North America controls a sizable portion of the worldwide video streaming software market, with prominent players like Netflix, Amazon Prime Video, Disney+, Hulu, and others influencing the landscape. Netflix has used artificial intelligence to provide users with more personalized experiences. Google has developed CDN tools for media streaming. The United States and Canada account for the majority of the region's video streaming software industry. New improvements and enhancements to video streaming services, such as interactive videos and personalized video content, have raised demand for the service.

 

Asia Pacific is expected to grow at the fastest CAGR growth of the global video streaming software market during the forecast period. Streaming services are becoming increasingly popular in China, India, Japan, and Australia. The over-the-top approach has altered the way viewers in the Asia Pacific region consume material. The region's well-established telecommunications companies and multichannel operators have aggressively promoted corporate innovation and advancement using cutting-edge marketing strategies such as video streaming. The number of on-demand and live-streaming consumers in Asia-Pacific is rapidly increasing.

 

Competitive Analysis:

The report offers the appropriate analysis of the key organizations/companies involved within the global video streaming software market along with a comparative evaluation primarily based on their product offering, business overviews, geographic presence, enterprise strategies, segment market share, and SWOT analysis. The report also provides an elaborative analysis focusing on the current news and developments of the companies, which includes product development, innovations, joint ventures, partnerships, mergers & acquisitions, strategic alliances, and others. This allows for the evaluation of the overall competition within the market.

 

List of Key Companies

• Bright cove, Inc.
• Haivision, Inc.
• IBM Corporation
• Kaltura, Inc.
• Collective Service, Inc.
• Ooyala, Inc.
• Panoptic
• Polycom, Inc.
• Qumbu Corporation
• Sonic Foundry, Inc.
• V Brick
• Wowza Media Systems, LLC.
• SproutVideo
• Vimeo
• Dacast
• Sonic Foundry
• MediaPlatform
• Agile content
• Limelight Networks
• Others

 

Key Market Developments

• On April 2024, Accedo and Brightcove, in collaboration with Al Sharqiya Group, have developed Iraq's first SVOD platform to complement the 1001 OTT service, providing ad-free premium content with live linear channels. Initially an AVOD service, 1001 serves to worldwide Arabic-speaking viewers with localized material in Arabic and English, and has collaborated with OSN+, Rotana, and StarzPlay to provide an enormous on-demand catalogue. This collaboration pioneers innovative, customer-centric media solutions in the Middle East.

 

• In January 2023, IBM announced updates to its video streaming software, including the ability to customize event registration forms with dynamic fields depending on customer preferences and improve data collecting. Update previously published event registration forms without first unpublishing them, ensuring that registration operations continue undisturbed.

 

Key Target Audience

• Market Players
• Investors
• End-users
• Government Authorities 
• Consulting And Research Firm
• Venture capitalists
• Value-Added Resellers (VARs)

 

Market Segment

This study forecasts revenue at global, regional, and country levels from 2020 to 2033. Spherical Insights has segmented the global video streaming software market based on the below-mentioned segments: 

 

Global Video Streaming Software Market, By Type

• Live Streaming
• Video-On-Demand Streaming

 

Global Video Streaming Software Market, By Connected Device

• Streaming Sticks & Media Players
• Mobile Devices
• Others

 

Global Video Streaming Software Market, By End User

• Media & Entertainment
• BFSI
• Academia & Education
• Healthcare

 

Global Video Streaming Software Market, By Regional

• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • Russia
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Rest of Asia Pacific
• South America
  • Brazil
  • Argentina
  • Rest of South America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Qatar
  • South Africa
  • Rest of the Middle East & Africa